Editora Abril

May 1950–July 1950
Editora Primavera was the first name of Editora Abril, used shortly in 1950, when the name was changed to Abril.

1950–present
Editora Abril was established in July 1950, in São Paulo, by the Italian immigrant Victor Civita. The Abril name (April in Portuguese and Spanish languages) means the first full month of spring (Primavera in Portuguese, the former name of publisher) in the northern hemisphere. Abril name also is an tribute to the homonym publisher of your brother, Cesar Civita.