Rede Globo

1965–1966
The first logo of Rede Globo is a star based in its channel number on Rio de Janeiro (4), which is the first Globo station. This logo was created by Aloísio Magalhães.

1966-1976
The logo was then altered in 1966, which is created by Borjalo.

1972-1976
TV Globo becomes a television network, and to celebrate, is released a different version of the logo in 1972. The circles to the right of the logo symbolize the seven affiliates that the broadcaster had at the time.

1976-1981
1976 would be the first time Rede Globo's present insignia was shown: it was created by Hans Donner, and was then a colored blue sphere with a TV-shaped box with another blue ball inside. Donner also created the network's first presentation package with the new corporate logo for the first time with the help of New York-based Dolphin Productions.

1980-1983


In 1980, the logo gets darker colors and metallic look. This logo marked the beginning of idents made ​​with computer graphics in the Globe. During 1980 and 1981, this logo shared the screen with the previous logo. Rede Globo would continue to use a metallic texture on the balls on the logos until April 6, 2014, as the 2014 logo completely had the metallic texture completely eliminated.

1983-1986


With a more advanced computer graphic technology, in 1983, the logo was updated, even grounded in 3D art. Unlike the previous logo, it got darker and reflections were replaced lower bright gradients.

1985 (20th anniversary)


The logo is composed by a metallized number 20 whose sides form the Globo logo.

1986–1992
The third version of the current logo debuted in 1986, now with the two balls being silver, and the inside being rainbow colored (sometimes, just yellow and a blue-violet color). This logo was unveiled in 1985. It was debuted on air in April 26, 1986.

1992–1996
The 1986 logo was altered in April 26, 1992, this time with the silver spheres being ray-traced and possessing a metal texture.

1996–2000
The 1992 logo was given a slight update in 1996.

2000–2004
The logo was given a simplified metal texture in 2000 as part of the 35th anniversary of the network.

2005–2008
In 2005, the previous logo has its texture color "inverted" in a way. This logo was unveiled in 2004. It was debuted on air in January 1, 2005.

2008–2014
The logo was given a makeover in 2008. In this version, the spheres' textures are more simplified, and the "screen" now has a 16:9 aspect ratio and is made out of lines. This logo was unveiled in March 26, 2008. It was debuted on air in March 30, 2008.

2014-present
Globo planned to change their logo since their 48th birthday on April 26, 2013. Hans Donner, the creator of the famous symbol, wanted to renew the TV logo, making it cleaner, but at the same time with enough life and movement. This logo was not ready in time, and his debut was delayed.

On October 15, 2013, many blogs and websites reported a leak of what would be the new symbol of the station. Hans Donner and his team had taken all "platinum" traits that were used since the 80s, in addition to the logo lightness and vivacity.

An official video, leaked on the same day showed a timeline with all the logos that the station has ever had, and revealed a new vision of the public about itself: The new logo is clear, light and alive. On April 2, 2014, in celebration of "vem_aí", an official version of the video was released: the famous "Plim-Plim" was added to the end of the sequence, and new visual effects, soundtrack and special narration by journalist William Bonner.

The new symbol approaches the trend of design in two dimensions, often being used by the broadcaster since 2013. His continuous onscreen movements lead the public broadcaster of the new message: "she is moving to follow the life, the world, and the viewer."

The logo was officially launched on April 6, 2014.




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