Swisscom

Until 1993, Swisscom and Swiss Post formed one company called PTT.

1982-1994
This legendary PTT-Logo using the Swiss cross was designed by Martin Altenburger and famous Swiss typographer Adrian Frutiger.

1993-1997
This logo (using the typeface Frutiger) was introduced when the old PTT was split into two seperate companies: Telecom PTT (to become Swisscom) and Swiss Post. The design was only to be an intermediary solution until the rebrand to Swisscom.

1997-2008
In 1997, Telecom PTT finally became Swisscom and got a new logo. The company colours were changed from yellow/red to blue/red to achieve a greater distinction between the postal service and the new Swisscom.

2008-Present
In 2008 this new identity created by Dalton Maag was introduced.


 * History of the Swisscom brand at [http://www.swisscom.ch www.swisscom.ch]