Rede Globo

1965–1966
The first logo of Rede Globo is a star based in its channel number on Rio de Janeiro (4), which is the first Globo station. This logo was created by Aloísio Magalhães.

1966–1976
The logo was then altered in 1966, which is created by Borjalo.

1976-1981
1976 would be the first time Rede Globo's present insignia was shown: it was created by Hans Donner, and was then a colored blue sphere with a TV-shaped box with another blue ball inside. Donner also created the network's first presentation package with the new corporate logo for the first time with the help of New York-based Dolphin Productions.

1980-1986


In 1980, the logo gets darker colors and metallic look, an effect that is still in use today (but will be discontinued in April 6, 2014). This logo marked the beginning of idents made ​​with computer graphics in the Globe. During 1980 and 1981, this logo shared the screen with the previous logo.

1986–1992
The third version of the current logo debuted in 1986, now with the two balls being silver, and the inside being rainbow colored (sometimes, just yellow and a blue-violet color). This logo was unveiled in 1985. It was debuted on air in April 26, 1986.

1992–1996
The 1986 logo was altered in April 26, 1992, this time with the silver spheres being ray-traced and possessing a metal texture.

1996–2000
The 1992 logo was given a slight update in 1996.

2000–2004
The logo was given a simplified metal texture in 2000 as part of the 35th anniversary of the network.

2005–2008
In 2005, the previous logo has its texture color "inverted" in a way. This logo was unveiled in 2004. It was debuted on air in January 1, 2005.

2008–2014
The logo was given a makeover in 2008. In this version, the spheres' textures are more simplified, and the "screen" now has a 16:9 aspect ratio and is made out of lines. This logo was unveiled in March 26, 2008. It was debuted on air in March 30, 2008.

2014 (tentative)
The network announced that on April 26, 2013, Rede Globo would begin using a new redesigned logo for the network's 48th anniversary, but was postponed because Rede Globo wanted to celebrate its 48th anniversary in a small way, and save a bigger celebration for its 50th anniversary. The redesigned logo, however, was discovered on a video showing the evolution of Rede Globo's logo (which of course, ended with the new logo) that was shown on various websites since October 15, 2013.

The video starts with the 1965 logo being formed by lines, then continues with the formation of the 1966 logo by lines. Then, other circles appear and form the 1974 version of the 1966 logo, along with two lines and the Rede Globo name. Then, they separate, and the 1976 logo appears after being formed by lines, and eventually a rainbow appears and covers the screen, forming the 1986 logo, and goes after the screens of the later logos, which were released in 1992, 1996, 2000, and 2005. Then, the 2005 logo undergoes a major revamp and lines start to modify the screens' ratio aspect from 4:3 to 16:9, and shrink the circle inside, forming the 2008 logo. Then, the lines appear again (now in white), then make the 2008 logo disappear, leaving in sight a base with rainbow colors that slowly move, and eventually, as the camera zooms out, it reveals that the lines have formed the new 2014 logo of Rede Globo, now without the metal texture and with rainbow colors that are now gently moving.

According to Hans Donner, the creator of the logo, the official logo will have a cleaner design than the current one used since 2008. The metal texture of the previous logo has been eliminated in favor of a simple gloss/gradient effect, and the colors of the "screen" now have a gentle wave motion.

Despite expectations of a more two-dimensional design, the new symbol values ​​the formal aspect of the 1975 design and produces greater consistency with the flat brand, which are increasingly common in subscriptions in ads, promotional pieces and other television channels. The logo is unveils to April 2, 2014 in party: vem_aí. The logo is yet to launch officially in April 6, 2014. The 50th anniversary logo is yet to launch officialy in January 1, 2015.




 * Televisual - Suposta nova marca da Rede Globo