Dunkin'

Dunkie logo (1956–1960)
The wordmark used around this time was implemented within a secondary logo, which featured Dunkin' Donuts' mascot at the time named Dunkie.

1960–1976
In 1960, a new logo was introduced which featured an illustration of a circular wordmark representing a donut. The upper half was colored pink while the other half was situated inside a pink coffee cup, thus giving a visual meaning to the company's name.

1976–2002


In 1976, the first logo to be used in the current font was introduced, composed of the word "Dunkin" in orange and the word "Donuts" in hot pink below it. In 2017, this logo was briefly reused in their commercials alongside with the 2007 logo.

2002–2007


In January 2002, Dunkin' Donuts unveiled a new logo, which added an illustration of a steaming styrofoam coffee cup outlined in orange with the company's wordmark set over a pink square, next to the previous logo.
 * Press release: Dunkin Donuts Announces New Logo

2007–present
A modified version of the previous logo was introduced in 2007 without much fanfare, featuring a revised cup design with the wordmark on it changed to read the company's alternate "DD" logo and the square behind it changed to be both orange and pink. In January 2019, Dunkin' Donuts will change its name to simply Dunkin' as part of a rebrand.

2019 (Tentative)


On September 25, 2018, Dunkin' Brands officially announced rebranding the chain from "Dunkin' Donuts" to simply "Dunkin'". These changes will take effect by January 2019.