Fisher-Price

1956
In 1956, The FP was added, Fisher Price Toys shortened to Fisher Price, and the font was changed as well.

1956–1962
In 1957, the F and P were placed in the red and blue circles and painted the F and P white, and Fisher Price was lengthened to Fisher•Price Toys.

1962–1972
In 1962, The 1957 logo was placed in the price tag.

1972–1984


In 1972, the typeface was changed and Fisher Price Toys was changed to title case.

1984–2012
In 1984, The F and P were omitted and the circles as well, Fisher Price Toys shortened to Fisher–Price and the holding shape was changed as well. Then the color changed to red.

2012-present
In 2012, the 1984 logo was altered slightly and an alternate logo was created featuring the F and P from the 1956 to 1984 logos as an alternate logo.