Prima Zoom

Prima Zoom, stylised as Prima ZOOM, is a documentary and factual entertainment channel from the Czech FTV Prima group. It was launched on 1 February 2013 as the fourth TV channel of the broadcaster, after Prima, Prima Cool and Prima Love.
 * Modern Times Group (archive)

2013–present
The on-air graphics package was created by the Czech branding agency Oficina. The graphics and idents are influenced by the pinch-to-zoom gesture in touchscreens.
 * Oficina