Gefco

1960 - present


Due to being the primary logistics supplier for Peugeot, the company changed their logo to look similar to Peugeot's, being inspired by a 1960 advert for the Peugeot 404 which is where the blue and yellow color scheme originated from.



Over time the the distance between letters became shorter, the blue was made darker and the white stripes were removed. The logo still retains its font, despite Peugeot changing theirs in 1996.