Repsol

1960's-1987
The origins of Repsol brand go back to the 60s. At this time, Refinery was being consolidated in Spain and 1951 saw the inauguration of the Repesa Society (Refinería de Petróleos de Escombreras) that would become a pioneer in commercialising a brand name of fuel, oils and lubricants.

1987-1997
In 1988, Wolf Ollins designs the Repsol brand, to create an identity that can be easily recognised and remembered and that can serve to integrate the different companies that make up the group.

1997-2012
A new design is created in order to adapt it to a more modern graphic concept, maintaining the positioning, representation and integration of the different companies.

2012-
In 2012, Repsol is refreshing its brand to give it a vibrant and modern dimension, in order to take the lead in its new visual expression.