HBO


 * TV Ark

1970s and early 1980s


HBO's logo has looked essentially the same since the 1970s. One difference is that the early logo had the O overlapping the B and was accompanied by a red, yellow and blue strap.

Early 1980s


In the early 1980s, the logo was revised and the O was moved slightly to the right. The old logo and its colored strap was gradually phazed out. A major reason for the change was that the partially pbscured B made people think it was an E.

In 1983, HBO introduced a famous intro for feature presentations. In the intro, the camera would pan through a model city before going into space, revealing the HBO logo.
 * A Youtube video with the intro
 * A Youtube video with the making of the intro

Another well known use of the HBO logo is the "static intro" shown before and after HBO's original productions.