Polsat/Other

1994-1996
A series of idents for the little younger girl (1995-1996).

2004-2005
In 1st March 2004, Polsat has got new identical look.

2006-present
Since 27th February 2006, Polsat has changed graphic design and started the campaign. To refresh its image of Poland's largest commercial television allocated this year 20 million zł (złotych - polish currency). New graphics for the station, which viewers saw this coming Monday, created is by German company Velvet, who performed a graphics for TVN. As reported, however Maciej Stec, managing director of PM (Polsat Media) office advertising Polsat, the final tender for the new graphics qualified two companies. Each of them has prepared three projects.

"We bought all of them, so now we have six different fixtures. Some of them we can use in our thematic channels, but the decision in this case does not have" - he says Stec. Colours identical of Polsat has changed from blue-yellow to orange-red. Representatives of the PM explain that these are the warm colors, and the new theme of the station is to be "joy of life".

"TVP is a firm state, and so is perceived, while TVN is received in the research, as a professional and cold. We want to be a station livelier, more emotional" - explains Maciej Stec. This is reflected in the announcement of advertising blocks, which animated boards turn into a short film etudes showing eg. playing with a child or a young couple painted flat.