Sky Cinema (UK and Ireland)

1997–1998

 * The TV Room

1998–2002
On September 10, 1998, the channels were rebranded, and the Sky Movies name fell out of usage. Sky Movies Screen 1 renamed as Sky Moviemax, Sky Movies Screen 2 becomes Sky Premier and Sky Movies Gold rebranded as Sky Cinema.

2002–2003
On July 1, 2002, the Sky Movies name was revived. Sky Premier became Sky Movies Premier, Sky Moviemax became Sky Movies Max and Sky Cinema became Sky Movies Cinema.

2003–2007
On November 1, 2003, the Sky Movies channels were overhauled. The rebrand saw all Sky Movies Premier and Sky Movies Max channels being rebranded as simply Sky Movies.

The overhaul included a new look with a new logo which was done in-house by Sky Creative Services. The music was done by Shriek Music.


 * Shriek Music
 * The TV Room

While the November 1, 2003 overhaul happened, only one channel dropped the Sky Movies brand for the second straight time since 1998, and Sky Movies Cinema changed back to Sky Cinema.

2007–2009
Sky Movies was overhauled in March 2007, when the different channels became dedicated to different genres. The new look was created by Dunning Eley Jones and produced by The Mill.


 * Dunning Eley Jones
 * The Mill
 * Sky Movies unveils its revamp

2010–2015


On New Year's Day 2010, Sky introduced its new corporate logo, and Sky Movies also got new logos.


 * The Ident Gallery

A reshuffle of the channels on March 26, 2010 brought a few name changes and new idents.


 * The Ident Gallery

In 2010, the idents were modified featuring the full colored Sky Movies logo.

On February 1, 2011, several Sky channels were relaunched, as were the Sky Movies channels. The logo was kept, but the idents used were all new. The new ident pans through shifting generic "cinematic" landscapes.


 * The Ident Gallery