Nabisco

Nabisco (originally known as National Biscuit Company) is an American brand of cookies and snacks. Headquartered in East Hanover, New Jersey, the company is a subsidiary of Mondelez International.

1898-1914
The octagonal shape of the early Nabisco logos were taken from a Uneeda Biscuit, the company's first flagship product. The "IN-ER SEAL" was a reference to the sealed sleeves that held the crackers, innovative for the time.

1952-1960


The Nabisco logo moved to the top left corner of its packages in 1952. The words "NATIONAL BISCUIT COMPANY" regularly appeared beneath the logo throughout the 50s.

1960-2000; 1970s-present (Japan)
This logo is still the current logo in Japan.

1999-present; 2000-2008 (Asia)
This logo is used until 2008 in many Asian countries, where is currently used the Kraft Foods logo on its product.

2011-present
This "jazzed up" version of the Nabisco triangle was introduced in 2011.

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