Nine Network


 * For the discussion forum by Microsoft, see Channel 9 (website).

The Nine Network is a television network in Australia.

The Nine Network logo, which consists of a numeral 9 beside nine dots arranged in a 3x3 grid, is one of the most popular logos in Australia.

1970–2006


In 1970, Nine Network adopted this classic logo. The logo is a modern "9", with nine dots to the left of it. For broadcasts in Black & White, the entire logo is in white. When the network began broadcasting in color, the logo coloring was changed to yellow, the background is blue, also the word "LIVING COLOUR" is added below of logo. Later in 1988, the dots were added back in the logo.

In 1998, the dots were changed to spheres. The spheres returned to dots as a new on-air ident package was created by Velvet Mediendesign in 2001.

1977–1988
In 1977, the dots were taken off the logo but only for on-air station idents.

2006–2008
In 2006, the network and its affiliates relaunched their logos to coincide with Nine's 50th anniversary. The logo uses a 2D blue cube with the 9 inside it, which saw the removal of the nine dots again. The graphics package used during that time was designed by Bruce Dunlop Associates. Also the hole of the "9" is now rectangular, while its edges where sharpened.

Later in 2007, the cube became a solid 3D box, and on May 2007 partially relaunched the nine dots, which is visible in every second surface of the box.

2008–2009
As a part of a major relaunch, Nine Network completely reinstated the nine-dots logo in January 14, 2008. The dots are represented by translucent 3D discs during that year. The music used throughout the network's idents and promotions was "Smile"' by The Supernaturals.

The dots are now a bit bigger and the "9" of the previous logo continues.

On July 2009, the dots are 2D again as part of a brand refresh and short-lived until September 2009.

2009–2012
Later on September 2009, the dots are changed to spheres yet again when the network's current slogan Welcome Home was launched. It also began to re-use the iconic "Still The One" theme tune in its idents. The dots are a bit smaller, like the old logo.

2012–present


In April 2012, Nine Network's identity changed, applying the logo in different colors such as red, green, purple and more. It is also reminiscent of the 2002 ident package. Coincidentally, the identity was launched a decade after the launch of the aforementioned ident package.