Home (TV network)


 * TV Ark

1997-2001


UK Style was launched in November 1997, along with UK Horizons, UK Arena and the rebranded UK Gold.


 * The TV Room

2001-2004


All UKTV channels got a new look, also commissioned from Lambie-Nairn, in early 2001. The new look for UK Style was launched on May 8, 2001.


 * The TV Room


 * "The central image is of a 'palette' of ideas, represented on screen by the split-screen device and off screen by a simple four-part arrangement of colours or colour photography." - Lambie Nairn

2009-


UKTV Style was renamed Home on April 30, 2009 as part of a major rebranding of UKTV's channels, were every channel would get a distinct name. The new look was created by Red Bee Media.


 * "The creative concept is crafted around various living spaces, representative of the diverse audiences of the channel and their different life-stages. The four idents were developed using different types of homes; a family home, an urban flat, a flat-share and an empty-nesters’ home. Each ident focuses on a number of items in the featured home, and reveals that each item has history and its own story. As the viewer is taken on a tour of each home, the objects appear and hand-written annotations reveal the “home truths” of the object’s past and its relationship with the homeowner." - Red Bee Media press release


 * Red Bee Media press release
 * TV Live
 * The Ident Gallery
 * Art & Business of Motion