Starbucks

2011–


On January 5, 2011, Starbucks presented a new logo which removed the ring with the words "Starbucks Coffee". The siren in a circle is now the entire logo and is colored green.

The logo was reported to be introduced in March to celebrate the company's 40th anniversary.

The design work was done internally at Starbucks, with outside help from Lippincott.


 * A Look at the Future of Starbucks
 * Identityworks

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