Launched on 24 September 2017, &privé HD is Zee’s third channel to use its ‘&’ brand after &pictures and &TV, and the fourth HD-only English premium movie channel launched in India, the others being MN+ HD, Star Movies Select HD and the now-defunct Sony Le Plex HD. It shows critically-acclaimed and arthouse Hollywood cinema, rather than mainstream movies.
Zee’s other Hollywood movie channel, &flix (formerly Zee Studio until 2018), shows mainstream movies. In July 2019, the HD-only Hindi movie channel &xplor HD was launched; it is the Hindi counterpart of &privé HD, in that it shows critically-acclaimed Bollywood movies and is only available in HD.
Unlike many Zee and Sony channels, whose graphics packages are designed in Argentina, &privé HD’s graphics package was designed by the Canadian creative agency Zink. It also designed the graphics package for &flix in 2018.
| Parent: Essel Group (Sister companies: Dish TV | d2h)
Indian TV channels:
Hindi: Entertainment: Zee TV (HD), &TV (HD), Zee Anmol and Big Magic | Movies: Zee Cinema (HD), &pictures (HD), Zee Bollywood, Zee Classic, &xplor HD, Zee Action and Zee Anmol Cinema | Music: Zee ETC Bollywood | Zing
Regional languages: Tamil: Zee Tamil (HD) | Telugu: Zee Telugu (HD) and Zee Cinemalu (HD) | Kannada: Zee Kannada (HD) | Malayalam: Zee Keralam (HD) | Bangla: Zee Bangla (HD) and Zee Bangla Cinema (Originals) | Marathi: Zee Marathi (HD), Zee Yuva and Zee Talkies (HD) | Odia: Zee Sarthak | Bhojpuri: Big Ganga
News channels: (Zee Media Corp.)
Arab world: Zee Aflam (movies) and Zee Alwan (entertainment) | United States: Zee Living, Zee Smile and Zee Bollywood (US) | Latin America and US Hispanic: Zee Mundo | Germany/Poland: Zee.One | Russia: Zee TV | Thailand: Zee Nung | Indonesia: Zee Bioskop | Philippines: Zee Sine | Vietnam: Zee Phim | South Africa/Subsaharan Africa: Zee World and Zee Bollynova | Francophone Africa: Zee Magic