On September 21, 2020, Michael Jordan and current NASCAR Cup Series driver Denny Hamlin co-founded a new Cup Series team, fielded by driver Bubba Wallace, starting in the 2021 Cup Series season.
2020-2024[]

On October 22, 2020, the team revealed its name and logo, which combine Jordan's basketball jersey number and Hamlin's car number (in numerals). The color scheme reflects the team Jordan spent most of his successful career with, the Chicago Bulls. The car's number is also 23, and the font is identical to the one used in the logo.
Minimal version without "Racing"; seen on the the car the team used to reveal the branding, and on some merchandise.
2024-present[]



