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2010–2012 2012–2014 2014–2016 2016–2017 2017–2018 2018-present
2010–2012 2012–2014 2014–2016 2016–2017 2017–2018 2018-present

ATV HD is the high-definition signal of Andina de Televisión, also known as ATV, launched on March 31, 2010, being the first private channel to launch its HD signal.

2007-2010 (pre-launch/test telecasts)[]

2007[]

Atvhd2007

ATV started testing its HD signals in 2007, using the American ATSC digital television standard. It used ATV's branding and slogan from that period but with the words "EN ALTA DEFINICIÓN" above the logo.

2010–2014[]

2010–2012[]

ATV HD 2010

After Peru adapted ISDB-T, ATV decided to relaunch its HD signals on ISDB-T as well as its sister network, Red Global also launching its HD signals. The first ATV HD logo used the same logo from that period, with the difference was that a black bar with the beveled "HD" letters was added and below, the words "ALTA DEFINICIÓN" also above the bar, all white.

2012–2014[]

ATV HD 2012

On December 1, 2012, the logo is updated to the one used between that period until 2014.

2014–2016[]

ATV HD 2014

On June 5, 2014, the logo is modified, changing the ATV logo to the one used that period and removing the black bar, being replaced by a bright blue bar with the letters HD.

2016–2018[]

2016–2017[]

ATV HD 2016

With the ATV logo change, the logo is changed to a magenta bar with the letters "HD".

2017–2018[]

ATV HD 2017

With the change of graphics, the bar becomes a parallelogram with the shape of the light blue logo with the letters "HD" with new typography.

2018–present[]

ATV HD 2018

With the complete makeover in 2018, the letters "HD" in Helvetic Black typeface with the same color of the logo are added to the current logo on the right.


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