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AVA is a women’s TV channnel owned by MTV Oy, the largest commercial broadcaster in Finland. It was launched in 2008 as MTV3 AVA as a pay-TV channel, then renamed to AVA in 2011 and converted into a free-to-air terrestrial channel.

Contents

MTV3 Ava AVA logo 2011 Ava 2012 logo Ava logo 2013 AVA logo 2017
2008–2011 2011–2012 2012–2013 2013–present 2017–present

MTV3 AVA

2008–2011

MTV3 Ava

In 2008, MTV3+ was replaced by a new channel called MTV3 AVA. In its early years, it was a pay channel.

AVA

2011–2012

AVA logo 2011

On 15 January 2011, MTV3 AVA was renamed to AVA and became an advertising-supported free-to-air channel.

2012–2013

Ava 2012 logo


The logo became a hand-drawn scribbled logo in July 2012. It was a comparatively short-lived logo, lasting for 16 months until the companywide rebranding of MTV Oy in November 2013.

2013–present

Ava logo 2013

A new logo and graphics package was introduced on 3 November 2013 along with the rest of MTV Oy. The new on-screen typeface is FS Emeric, which is used by MTV3 and most other properties of the company.

2017–present

AVA logo 2017
A modified graphics package was introduced in 2017.
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