AirAsia is a Malaysian low-cost airline and the largest in Asia; aside from its home country, where it is the largest airline (ahead of flag carrier Malaysia Airlines and Indonesia's Malindo Air), it has subsidiaries in Thailand, Indonesia, the Philippines, India and Japan.
Its subsidiary AirAsia X operates widebody aircraft, and also has a subsidiary in Thailand (and formerly Indonesia).
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1993–1996
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1996–2002
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2002–2009
2009–2020
2009–2012
2012–2020
| DESIGNER The Partners |
TYPOGRAPHY Unknown |
USAGE Official |
2020–present
On October 8, 2020, AirAsia unveiled its new look by replacing its all-script wordmark to an all-lowercase, italicized sans serif with the wordmark reading airasia.
This change was implemented as the company has transformed from an airline carrier to a digital lifestyle platform under the new slogan "For Everyone" (replacing the "Now Everyone Can Fly" slogan). It also updated its mobile app and website to become an app that offers more than just a travel reservation.
