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1853–1974

American Express CO.
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1974–2006

American Express

2006–2018

American Express logo

A radial gradient effect was added to the logo in 2006, and it was recolored in a slightly different shade of blue.

2018–present

American Express 2018




The logo eliminates the radiant effect and goes back to a modified 1974 version, with a slight change of color to a darker shade of blue. There are subtle changes regarding the typeface of the logo, with the bottom of the second A in "AMERICAN" obscuring the C instead of connecting to it. The "R" is also modified.

The new icon gets the "AMEX" divided by two and put on the right side.

Centurion Mark

The portrait is still used on the cards.

1956–2018

Centurion
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2018–present

American express etching

External links

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