Logopedia
Logopedia
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Americanas.com

1999-2011

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2011-2020 (primary); 2011-present (secondary)

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Monogram (2011-present)

americanas

2020-present

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From 2020 to 2021, both Americanas.com and Lojas Americanas had their brand names unified into Americanas., but with distinct logos, as the department store counterpart kept the all-uppercase wordmark.

In June 2021, after the merger of Lojas Americanas S.A. into B2W Digital (now americanas sa), the physical Americanas stores adopted the all-lowercase logo of their online counterpart.