Logopedia
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This page only shows primary logo variants.
For other related logos and images, see:

Contents

1976–1977 1977–1999 1998–present
1976–1977 1977–1999 1998–present

1976–1977

Apple-76.png
Logopedia InfoWhite.svg SVG NEEDED
Designer:  Ronald Wayne
Typography:  Unknown
Launched:  April 1, 1976

The first Apple Computer logo, drawn by co-founder Ronald Wayne, depicts Isaac Newton under an apple tree. The border reads: Newton - - - - "A Mind Forever Voyaging Through Strange Seas of Thought - - - Alone."

1977–1999

Apple Rainbow.svg
Designer:  Rob Janoff
Typography:  Motter Tektura (1977-1984); ITC Garamond (1984-2002)
Launched:  April 1977

Created by Rob Janoff, the now-iconic rainbow Apple logo was used from April 1977 until August 26, 1999. According to Steve Jobs, the company's name was inspired by his visit to an apple farm while on a fruitarian diet. Since the logo's introduction, the design itself has remained unchanged. This logo is still referenced in various advertisments.

“One of the deep mysteries to me is our logo, the symbol of lust and knowledge, bitten into, all crossed with the colors of the rainbow in the wrong order. You couldn't dream a more appropriate logo: lust, knowledge, hope and anarchy.”
Jean-Louis Gassée, former executive at Apple

1998–present

Apple.svg
Designer:  Rob Janoff
Typography:  ITC Garamond (corporate, 1984–2002)
Myriad (corporate, 2002–2017)
San Francisco (corporate, 2017–present)
Launched:  August 15, 1998

In 1998, coinciding with the iMac G3's release, Apple ditched the rainbow color scheme in favor of this single color version. This version had previously been used as an alternate variant of the original 1977 logo, including on packaging.

External links

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