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Arby's Roast Beef Sandwich
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The chain's first logo. It resembled a cowboy hat and was then known as "Arby's Roast Beef Sandwich". Some locations still carry this logo on signage, but it's gradually disappearing during renovations.
In 1969, the logo was changed to the famous red hat, with the slogans "Satisfy your grown-up tastes" (2001-2003) "What Are You Eating Today?", "Every Day Tastes So Good", "I'm Thinking Arby's", (2005-2009) "Worth Every Penny" (2009-2011), and "It's Good Mood Food" (2011-2012). This logo is still used in many locations.
Arby's revealed a new logo in late 2012, with a new slogan, "Slicing Up Freshness." The hat is in 3D (based upon the 3D version of the previous logo), the top outline is slightly longer than the previous logo, the font is updated, the name is entirely lowercase and the apostrophe was modified, cutting off a part of the "s".
The logo updated once again on December 6, 2013, and reverted back to 2D. This logo is similar to the classic logo but the letters are now bigger and the hat became straight. The company's slogan was still "Slicing Up Freshness." but was soon changed to "We Have the Meats".
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