This page only shows primary logo variants. For other related logos and images, see:
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1970-1972 | 1972–1973 | April-June 1973 | June-July 1973 | July 1973 | July-August 1973 |
1973–2002; 2012–present | 2002–2003 | 2003–2009 | 2009–2012 | 2012–present |
Syzygy Co.[]
1970-1972[]
Atari Inc.[]
1972–1973[]
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Atari was first incorporated on June 27, 1972. This logo was used only on a handful of print ads and documents pertaining to their Pong arcade game.
April–June 1973[]
The S/A logo stood for Syzygy/Atari, as Syzygy was still operating as a separate engineering unit at the time.
June–July 1973[]
In June the S/A logo was slightly modified. A very sci-fi styled Atari wordmark was added alongside.
July 1973[]
This logo was only used in the first half of July 1973.
July–August 1973[]
Using a modified lettering style to the logo introduced a month prior, this transitional logo marks the first appearance of the iconic “Fuji” symbol designed by George Opperman. It was first publicly used in mid-July 1973, in promotional materials for the game Space Race.
1973–2002; 2012–present[]
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First seen in an advertisement in the August 4, 1973 edition of Cash Box magazine. This logo is still used as a print logo.
2002–2009[]
2002–2003[]
In 2002, the font of the wordmark was changed and the logo was enclosed in a red rectangle.
2003–2009[]
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In May 2003, the color of the red rectangle was changed and the symbol was slightly modified.
2009–2012[]
BETTER LOGO NEEDED |
In 2009, Atari reintroduced the classic 1973 logo, albeit using the modified typeface used in the 2002 logo.
2012–present[]
In 2012, the 2009 logo was replaced with the unmodified 1973 logo in a red box.
See also[]
External links[]
Divisions Atari, Inc. | Atari Interactive (Infogrames) | California US Holdings | MobyGames Hardware Defunct/Former 1Co-owned with Namco Bandai Games |