Logopedia
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This page only shows primary logo variants.
For other related logos and images, see:
1961–1983 1983–2015, 1987-2015 (Italy and Vietnam), 1988–2003 (United States), 1996–2017 (Poland), 2006–2015 (Romania) 2015–present, 2015-2019 (Italy and Vietnam), 2017–present (Poland) 2018–present
1961–1983 1983–2015, 1987-2015 (Italy and Vietnam), 1988–2003 (United States), 1996–2017 (Poland), 2006–2015 (Romania) 2015–present, 2015-2019 (Italy and Vietnam), 2017–present (Poland) 2018–present

1961–1983[]

Auchan1961

Auchan was founded in 1961 by Gérard Mulliez.

1983–present[]

1983–2015, 1987-2015 (Italy and Vietnam), 1988–2003 (United States), 1996–2017 (Poland), 2006–2015 (Romania)[]

Auchan logo

In 1983, Auchan adopted a new logo, replacing the A in a circle by the A-bird (the A behind a robin). This bird would mean sympathy and is closer to the human.

2015–present, 2015-2019 (Italy and Vietnam), 2017–present (Poland)[]

Logo auchan

Auchan unveiled their rebranded logo on May 28, 2015, with a new motto: Et la vie, vous l'aimez comment ? (How do you like life?). The a has been altered, as same as the typeface, and the robin got redesigned.

2018–present[]

Auchan2018

In 2018, Auchan changed their slogan to Auchan, et la vie change. (Auchan, and life changes.) and sightly repainted this logo.

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