The logo for Australia was unveiled in July 2020. While it was intended to emulate wattle; the national flower, its similarities to coronaviruses meant it was rescinded shortly after being unveiled.
2022–present[]
Designer:
Balarinji
Typography:
Custom type
Launched:
18 February 2022
Following the retraction of the 2020 logo, a new Australian nation brand was unveiled in February 2022. The logo itself is a depiction of a kangaroo, comprising of 3 boomerangs and loose strands of wattle. The campaign also makes use of some elements from the scraped 2020 brand, such as the colour scheme and tagline "Only in Australia".
Horizontal lockup
Australia’s Nation Brand draws on our rich culture