The Australia Post logo harkens back to the shape of a postal horn, which was used by European postmen as a means of delivering announcements. A 'P' is visible in the negative space of the logo synonymizing it with post services and it's circular shape represents the services they offer worldwide. It was designed by Pieter Huveneers after the split of the Postmaster General’s Department which also formed Telstra Corporation. Red is normally used in the Australia Post logo, as the public sees red is associated with post services, likely because of Australia's British connections. This logo is still in use at some Post Offices.
The POST wordmark with the “P” resembling a stylised hook or sickle was introduced in 1991.
Australia Post purchased the remaining 50% of StarTrack from Qantas in 2012 (having previously held the other 50%). In 2014, Australia Post refreshed its brand, along with StarTrack to share the horn symbol.
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In November 2019, Australia Post refreshed their logo to a new version reminiscent of its 1975–1996 logo.