Contents

1964–1967 1967–1974 1972–1974 1974–1979 1978–1986 1986–1991
1964–1967 1967–1974 1972–1974 1974–1979 1978–1986 1986–1991
 
1991–1997 1997–2001 2001–2007 2007–present 2012–present  
1991–1997 1997–2001 2001–2007 2007–present 2012–present


Contents

1991–2007, 2014–2018 2007–2018 2018–present
1991–2007, 2014–2018 2007–2018 2018–present

BBC2 (first era)

1964–1967

BBC 2 Fixed.svg

On 20 April 1964, the launch of the channel was delayed by an infamous power failure in Central London the day before.

1967–1974

BBC2 colour logo 1967.svg

On 2 July 1967, the first official colour channel in the UK launched on UHF and with it came a brand new ident.

1972–1974

BBC2 logo 1973.svg

1974–1979

BBC 2 logo 1974.svg

1978–1986

BBC 2 (Christmas 1978).svg

In December 1978, the BBC introuduced the two curved lines that form the number '2', but it did not become the official logo for BBC2 until April 1979. The logo was phased out on 31 March 1986.


DESIGNER
Oliver Elmes
TYPOGRAPHY
Unknown
USAGE
Official

BBC Two (first era)

1986–1991

BBC Two 1986 logo 3.svg


DESIGNER
Alan Jeapes
TYPOGRAPHY
Unknown
USAGE
Official

The channel wanted to aim programming that was more high brow and sophisticated. As a result, they wanted the new logo to reflect this. The BBC commissioned Alan Jeapes, who was responsible for the title sequence for BBC1's hit soap EastEnders the year before, to create the new look.

BBC2 (second era)

1990 (unused)

BBC Two 1990 unused.svg

1991–1997

BBC2 logo 1991.svg


DESIGNER
Lambie-Nairn
Michael Peters (BBC logo)
TYPOGRAPHY
Custom wordmark ("2")
Helvetica (BBC logo)
USAGE
Official

After 5 and a half years of the dull and worthy identity in 1986, as part of an extensive rebrand to cast off BBC2's "highbrow" tone. Lambie-Nairn launched a brand new set of idents, featuring a numeral '2', which originally lasted for 10 and a half years until they were replaced in 2001. This extensive rebrand occurred on 16 February 1991.

BBC Two (second era)

1997–2001

BBC Two 1997.svg


DESIGNER
Lambie-Nairn
TYPOGRAPHY
Gill Sans
USAGE
Official

The 1991 ident package was retained following the corporate rebrand of the BBC on 4 October 1997 with a new logo and new idents commissioned. BBC 2 was also renamed as BBC Two.

2001–2007

BBC Two 2001.svg


DESIGNER
Lambie-Nairn
TYPOGRAPHY
Gill Sans
USAGE
Official

Throughout November 2001, the logo was slightly modified, being stacked and placed inside a purple box. The idents were changed for the first time in 10 and a half years; the "2" symbol stayed the same, but it was given a pair of arms and a "personality". The BBC added to the roster of 4 idents over the years.

2007–present

BBC Two.svg


DESIGNER
Red Bee Media
Lambie-Nairn (BBC logo)
TYPOGRAPHY
Avenir
Gill Sans (BBC logo)
USAGE
Primary (2007-2018)
Secondary (2018-present)

A new logo was introduced on 18 February 2007, with the typography on the word "TWO" being changed from the Gill Sans typeface to the Avenir typeface, and the box's colour changing violet to teal. The blade "2" has been slightly altered for this look.  From 2018 this is now a secondary logo.

2012–present

BBC Two unboxing.svg


DESIGNER
Red Bee Media
Lambie-Nairn (BBC logo)
TYPOGRAPHY
Avenir
Gill Sans (BBC logo)
USAGE
Secondary (2012-2018)
Northern Ireland (2015-present)
Primary (2018-present)

The boxless variant of the 2007 BBC Two logo has been used in the promos since 2012 and on the revived 1991 ident package in Northern Ireland from 1 January 2015. On 27 September 2018, BBC Two launched a new look, uses the boxless 2007 logo and ditched its famous "2" icon that has been in use since 1991. The box logo from 2007 is currently used as a primary logo and the "2" symbol resembles a curved wave.

Symbols

1991–2018

1991–2007, 2014–2018

BBC Two symbol 1991.svg


DESIGNER
Lambie-Nairn
TYPOGRAPHY
Custom wordmark
USAGE
Official

Used from 16 February 1991 to 18 February 2007. From 2001 to 2007, the 1991 2's replaced the white 2, and the few idents had robotic arms. To celebrate its 50th birthday in 2014, BBC Two brought back many old idents, including the 1991-97 and 1997-2001 set of idents featuring the "2". In 2015, the 1991-2001 set of idents and stings were brought back on a more permanent basis.

2007–2018

BBC2 symbol2007.svg


DESIGNER
Red Bee Media (based on Lambie-Nairn's original design)
TYPOGRAPHY
Custom wordmark
USAGE
Official

On 18 February 2007, the 1991 "2" symbol was slightly redrawn. From 2015, it was used only on promos and end-boards until 26 September 2018. It was also used on the BBC Two website.

2018–present


DESIGNER
BBC Creative
Superunion
TYPOGRAPHY
Based on BBC Reith
USAGE
Official

A simplification of the '2' as seen in the idents and other on-air presentation elements has been used since 27 September 2018.


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