Bell Telephone Company

For the Canadian company, see Bell Canada.

This page only shows primary logo variants.

For other related logos and images, see:

Other



1889–1900	1900–1921	1921–1939	1939–1964	1964–1969	1966-1969	1969–1984

1889–1900[]

1900–1921[]

1921–1939[]

1939–1964[]

1964–1966[]

Designer:

Sandgren & Murtha

Typography:

Univers Condensed

Launched:

1964

1966–1969[]

Designer:

Sandgren & Murtha

Typography:

Custom

Launched:

1966

1969–1984[]

Designer:

Saul Bass

Typography:

Helvetica (modified)

Launched:

October 12, 1969

This is the final version of the Bell logo, which was adopted on October 12, 1969. It featured a simplified Bell icon along with a modified version of the Helvetica font, with modified characters and spacing (best seen on the l's on "Bell").^[1] It was created by Saul Bass and would also be used for Western Electric Company. The Bell Telephone Company was dissolved in February 13, 1984, leaving behind AT&T. This logo continued to be used by the seven "Baby Bell" companies spun off from AT&T, as well as their minority owned telephone companies Cincinnati Bell and the Southern New England Telephone Company.