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1877–1927 1927–1965 1965–1977 1977–1980 1980–1983 1983–present
1877–1927 1927–1965 1965–1977 1977–1980 1980–1983 1983–present

Butler Brothers[]

1877–1927[]

Butler Brothers building logo
Logopedia InfoWhite BETTER LOGO NEEDED

The chain originated in Boston in 1877 as Butler Brothers, a mail-order wholesaler selling general and variety-store items. At the turn of the 20th century, Butler Brothers had over 100,000 customers in the United States.

Ben Franklin[]

1927–1965[]

Logopedia InfoWhite LOGO MISSING

1965–1977[]

Ben Franklin - 1965
Designer:  Morton Goldsholl Associates
Typography:  Custom
Launched:  November 1965

1977–1980[]

Ben Franklin - 1977
Designer:  Unknown
Typography:  Venus Bold Extended(modified)
Suvenir Demi Italic
Launched:  July 1977

1980–1983[]

Ben Franklin - 1980

1983–present[]

Ben Franklin stores logo
Logopedia InfoWhite SVG NEEDED
Designer:  Unknown
Typography:  Souvenir
Launched:  December 1983

In the late 1990s, as Ben Franklin Retail Stores Inc., the company went bankrupt and closed its stores.