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Blinkit is a q-commerce (quick commerce) platform and website in India. It was launched in 2013 as Grofers, a grocery delivery service, and rebranded to Blinkit on 13 December 2021. Its competitors include Big Basket, Dunzo and Swiggy, among others.

Contents

2013–2021 May–December 2021 2021–present
2013–2021 May–December 2021 2021–present

Grofers

2013–2021

Grofers Logo.svg
Designer:  Unknown
Typography:  Lovelo Black (logo)
Celias (corporate identity)
Launched:  Unknown

May–December 2021

Grofers logo.svg
Designer:  Unknown
Typography:  Gilroy (logo)
Celias (corporate identity)
Launched:  11 May 2021

Blinkit

2021–present

Blinkit logo.svg
Designer:  Unknown
Typography:  Unknown
Launched:  13 December 2021

Grofers rebranded to Blinkit on 13 December 2021 to emphasise its transition from grocery delivery to q-commerce (quick commerce).

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