Budweiser began as a lager sold by Carl Conrad & Co. of St. Louis, Missouri. Conrad devised the recipe after dining at a monastery in České Budějovice, Bohemia (modern day Czechia). The name of the beer derives from the German name for the city, Budweis. His associate Adolphus Busch brewed and bottled the beer for him through his own firm, Anheuser Brewery.
1878-1882[]
1882-1883[]
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1883-1909[]
Carl Conrad & Co. would file for bankruptcy in 1883, with Anheuser-Busch acquiring all rights to the production and sale of Budweiser.
1909-1915[]
The "C. Conrad & Co." name was replaced with that of Anheuser-Busch in 1909.
Budweiser Lager Beer[]
1915–1919[]
The supplemental text was translated from German into English during World War I. As a result of the ratification of the 18th Amendment of the Constitution imposing a federal prohibition on alcohol, the production of Budweiser Lager Beer was halted in October 1919.
Budweiser[]
1920-1933[]
A reformulated version of the beer without alcohol, now known as simply Budweiser, was introduced in February 1920. The new labels feature differing ingredients and the replacement of the Conrad monogram with Anheuser-Busch's "AB". The Cullen-Harrison act, signed into law on March 22, 1933, allowed permitted breweries to manufacture and sell beer up to 3.2% alcohol-by-weight. Anheuser-Busch, having anticipated this outcome, would be the first in Missouri to be granted this ability.
1933-1936[]
Production of the original Budweiser formula resumed in June 1933, and the federal prohibition of alcohol would be repealed in December.
Budweiser Lager Beer (second era)[]
1936-1958[]
In 1936, Budweiser readopted the "Lager Beer" name on labels, though in most advertising this would not be emphasized.
Budweiser (second era)[]
1958-1980[]
Extended label (1965-1980)
Alternate version used on promotional items and seven-ounce bottles (1965-197?)
1980-1983[]
1983-1990[]
1990-1999[]
European label, used in countries where Budějovický Budvar has the rights to the Budweiser name
This was typically used for NASCAR promotions, specifically their sponsorship of Dale Earnhardt Jr. and his #8 car. It was reintroduced in 2024, when Earnhardt signed them on for late model racing.
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