This page only shows primary logo variants. For other related logos and images, see:
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| 1954 | 1954–1955 | 1955–1969 | 1969–1994 | 1994–1999 | 1999–present |
Insta-Burger King
1954
Burger King's first restaurant opened in 1954 as Insta-Burger King, a Jacksonville, Florida–based restaurant chain.
Burger King
1954–1955
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After Insta-Burger King ran into financial difficulties in 1954, its two Miami-based franchisees David Edgerton and James McLamore purchased the company and renamed it "Burger King".
1955–1969
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1969–1999
1969–1994
Introduced in May 1969, this logo is two yellow-bun halves sandwiching the text. This logo was briefly revived for a commercial during Super Bowl LIII in February 2019. In May of the same year, it was reused on cup drinks to promote the third season of Netflix's series Stranger Things (which takes place in the 80's).
1994–1999
Introduced in late 1994, this logo is a modified version of the original 1969 logo with the text looking a lot less cartoony. Although it’s no longer used as of 1999, it is still used in some areas including Australia, which use the logo for their Hungry Jack's restaurants.
1999–present
In July 1999, Burger King unveiled a new logo designed by Sterling Brands. This logo is similar the original 1969 logo and the 1994 logo, but with a blue C-shaped cresent around the logo.
| Owners: 3G Capital (51%) | Berkshire Hathaway (49%)
Burger King | Popeyes | Tim Hortons  |
