CBS | Logopedia

This article is about the television network. For its defunct parent company, see CBS Corporation. For the radio network, see CBS Radio. For other uses, see CBS (disambiguation).

"Columbia Broadcasting System" redirects here.

This page only shows primary logo variants.

For other related logos and images, see:

/Other	/Station IDs

Contents

1941–1951	1947–1951	1951–present

CBS (abbreviated from its former name, Columbia Broadcasting System) is an American broadcast television and radio network owned by ViacomCBS through its CBS Entertainment Group division. CBS is sometimes referred to as the Eye Network, in reference to the company's trademark symbol, in use since October 20, 1951.

It has also been called the "Tiffany Network", alluding to the perceived high quality of CBS programming during the tenure of William S. Paley. It can also refer to some of CBS's first demonstrations of color television, which were held in a former Tiffany & Co. building in New York City in 1950.

1941–1951

1947–1951

The CBS television network's initial logo, used between 1947 and 1951, consisted of an oval spotlight which shined on the block letters "C-B-S".

1951–present

The present-day Eye device was conceived by William Golden, based on a Pennsylvania Dutch hex sign as well as a Shaker drawing. The Eye device made its broadcast debut on October 20, 1951. The following season, as Golden prepared a new "ident", CBS President Frank Stanton insisted on keeping the Eye device and using it as much as possible. The logo is alternately known as the "Eyemark", which was also the name of CBS's domestic and international syndication division in the mid-to-late 1990s before the King World acquisition and Viacom merger.

External links

V • T • E

ViacomCBS

Part of National Amusements

Broadcast networks:
CBS (HD) | The CW¹⁷ | Decades¹⁸ | DABL

Other channels: Aapka Colors⁵ | CBS Sports Network

VH1:
Europe (VH1 Classic) | Latin America (VH1 Classic | VH1 MegaHits) | Poland

Spike:
Australia | Hungary (RTL Spike)¹⁰ | Netherlands | Russia | Ukraine¹¹

V • T • E

Grupo Telefe

Part of ViacomCBS

Other assets
Telefe Contenidos | Telefe Films | Telefe Móvil | Telefe Música | Telefe Teatro

Former channel & assets
Radio Continental | Canal 11 Lapacho | Canal 13 Rio Grande

Defunct channels
Red de Noticias

V • T • E

Channel 5

Part of ViacomCBS

Free-to-air channels:
Channel 5 (HD, +1) | 5Star (+1) | 5USA (+1) | 5Select | Paramount Network

Online services:
My5 | 5FWD | 5Prizes

Defunct: Channel 5+24 | 5Spike

¹Joint venture with AMC Networks International

V • T • E

Network 10 Pty Ltd

Part of ViacomCBS

Production companies
Network 10 Productions | 10 Peach Productions | 10 Bold Productions

Video-on-demand services
10 All Access² | 10 Play

Other
10 Sport | 10 Daily | 10 Speaks | 10 Intensify | 10 Travlr

V • T • E

10 News First

Part of Network 10

Television News Stations
Sydney | Queensland | Melbourne | Adelaide | Perth

Studio 10 | Sports Tonight | The Project | The Sunday Project

Defunct
Ten SD2 | One SD | Ten Guide

Notes
¹Licenced to Network 10 by Direct Group
²Through CBS Interactive

V • T • E

Viacom18

Parent companies: TV18 (Reliance Industries Limited) and ViacomCBS

Indian television channels:

Hindi: Entertainment: Colors ^HD and Colors Rishtey | Movies: Colors Cineplex ^HD | Youth entertainment: MTV ^HD | Music: MTV Beats ^HD

Regional languages: Kannada: Colors Kannada ^HD, Colors Super and Colors Kannada Cinema | Bangla: Colors Bangla ^HD and Colors Bangla Cinema | Marathi: Colors Marathi ^HD | Tamil: Colors Tamil ^HD | Odia: Colors Odia | Gujarati: Colors Gujarati and Colors Gujarati Cinema

Upcoming channels: Colors Cineplex Bollywood | Colors Marathi Cinema | Rishtey Bhojpuri | Rishtey Laheriya

International channels:
United States: Aapka Colors ^HD

Defunct: TeenNick (programming block on Nick Jr.)

Video-on-demand: Voot
Film production: Viacom18 Motion Pictures

Notes
¹ and ²Co-owned with NBCUniversal.
²Joint-venture with Sony Wonder.
³Joint-venture with Marvel Comics.
⁴Co-owned with Viva Entertainment.
⁵Co-owned with Network18.
⁶Co-owned with Gaumont.
⁷Joint-venture with Hubbard Broadcasting.
⁸Co-owned with Corus Entertainment.
⁹Co-owned with Solar Entertainment.
¹⁰Co-owned with RTL Group.
¹¹Co-owned with 1+1 media.
¹³Co-owned with Sky Limited.
¹⁴Co-owned with NHK.
¹⁵Co-owned with Seoul Broadcasting System.
¹⁶Co-owned with 20th Century Studios.
¹⁷Co-owned with WarnerMedia
¹⁸Joint venture with Weigel Broadcasting.
¹⁹Co-owned with ABC
²⁰51% owned by Westinghouse Broadcasting
²¹Joint venture with AMC Networks International
²²Joint venture with RTL Group
²³Co-owned with Metro-Goldwyn-Mayer
²⁴Co-owned with Grupo Abril from 1990 to 2009.
²⁵Joint-venture with BBC.