China Central Television (abbreviated as CCTV) is the national television broadcaster of China, established in 1958. It is a wholly-owned subsidiary of China Media Group.
Beijing Television[]
1958–1978[]
BETTER LOGO NEEDED
Designer:
Mao Zedong
Typography:
Unknown
Launched:
May 1, 1958 (founded)
September 2, 1958 (officially aired)
China Central Television (CCTV, 中央电视台) was founded on 1 May, 1958 as Beijing Television (北京电视台), with the logo rumoured to have been written/designed by then-leader Mao Zedong.
China Central Television (CCTV)[]
1978–1979[]
NO KNOWN LOGO
On 1 May, 1978, Beijing Television was renamed China Central Television (CCTV, 中央电视台). No official logo during this renaming until 1979.
1979–2001; 2016–present[]
Designer:
Zhang Desheng
Typography:
Unknown
Launched:
January 1, 1979
This logo was launched on New Year's Day 1979, designed by their then-employee Zhang Desheng, and is nicknamed "butterfly" or "atom", and is still (rarely) used as an alternate logo. The logo was revived in 2016 for the CCTV Animation.
1998–present[]
1998–2001[]
Designer:
Tadashi Nakatani, Tomoki Suzuki of SUN&MOON inc.[1]
Typography:
Custom
Launched:
June 1, 1998
On June 1, 1998, CCTV unveiled a new logo, which nicknamed "Double-line" by fans.
2001–present[]
Designer:
Unknown
Typography:
Custom
Launched:
July 9, 2001
The "Double-line" logo was modified on July 9, 2001.
2015–present (secondary)[]
Designer:
Zheng Bang Design
Typography:
Unknown
Launched:
January 6, 2015
An new logo was revealed on January 6, 2015, it only can been seen on CCTV-4 (China-International channel) idents, CCTV-13 (news channel), some CCTV promos. The logo also used in socials and their website since December 12 of the same year. As of today, CCTV has not yet to be use as the main logo.
