C. Caldor Co.[]
1951-1955[]
One of many differently typeset wordmarks used by Caldor during this time.
Caldor[]
1954-1956[]
Caldor did not have a standardized logo yet, instead this sign drawing was sometimes used in print ads in lieu of one.
Used for holiday ads in late 1955.
1956-1958[]
1958-1959[]
1959-1960[]
|
|
| Typography:
|
Venus Bold Extended
|
|
|
1960-1961[]
|
|
| Typography:
|
Venus Bold Extended
|
|
| Launched:
|
August 17, 1960
|
|
May-June 1961[]
June-August 1961[]
August-October 1961[]
|
|
|
| Launched:
|
August 30, 1961
|
|
1961-1963[]
|
|
|
| Launched:
|
October 13, 1961
|
|
1963-1969[]
1964-1969[]
|
|
|
| Launched:
|
December 15, 1964
|
|
1967-1969[]
1969-1972[]
|
|
|
| Launched:
|
August 20, 1969
|
|
1972-1985[]
1972-1974[]
|
|
|
| Launched:
|
October 15, 1972
|
|
This logo was first used on October 15, 1972, coinciding with the grand reopening of a modernised flagship store in Norwalk, Connecticut.
1974-1982[]
|
|
| Typography:
|
Futura Medium
|
|
|
1982-1985[]
|
|
|
| Launched:
|
September 13, 1982
|
|
1985-1990[]
1990-1999[]
|
|
|
| Launched:
|
June 24, 1990 (reveal)
July 29, 1990 (first use)
|
|
