Centros Comerciales Sudamericanos S.A., known by its acronym Cencosud, is a multinational retail conglomerate present in various countries of South America.
It is owned by German-origin Chilean businessman Horst Paulmann.
1963–2011
| DESIGNER Unknown |
TYPOGRAPHY Futura |
USAGE Official |
The first Cencosud logo was an orange lined paper bag and above, the word "Cencosud" in blue Futura typography with the letter "C" above the bag.
2011–present
| DESIGNER IMAX Branding |
TYPOGRAPHY Rezland |
USAGE Official |
In November 2011, Cencosud completely changed its logo, created by IMAX Branding, who previously created the logos of Santa Isabel and Paris.
This logo consisted of a blue circular ring with another small orange circle of blue outline and on top and cutting the logo in two, the word "cencosud" in lowercase and in Rezland typography modified by the company.
Cencosud
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| Supermarkets Chile: Jumbo | Santa Isabel | Spid 35 Department stores Electronic stores Home Improvement and Construction Cencosud Shopping Centers Financial Eurofashion Defunct
1Previously owned by Corporación EW  |
