The Family Channel
The logo was based on the 1990–1998 logo of The Family Channel in America.
On 3 February 1997, The Family Channel rebranded into Challenge TV.
In May 2002, the 'TV' was ditched and the channel was renamed 'Challenge?'
The '?' was dropped, and they chose to rename 'Challenge' on 30 June 2003.
In 2006, the channel launched a new identity created by Liquid TV.
In 2008, Challenge slightly modified its logo. New idents were also introduced.
In 2011, Challenge completely overhauled its image with a new logo and some new idents as well. Both the logo and branding were made by NX World.
Challenge, along with Pick, got a new logo on 7 October 2013.
Another slight rebrand was made for both Challenge and Pick on 23 June 2016.