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| 1948–1963 | 1963–1981 | 1981–1995 | 1995–1998 |
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| 1996–1998 (international) | 1998–2001 (North America), 1998–2012 (international) | 2001–present | 2010–2014 (Russia) |
Chee-tos[]
1948–1963[]
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Cheetos was introduced in 1948 as Chee-tos.
1963–1981[]
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1981–1995[]
This logo was reintroduced for a limited time in 2011 for the "crunchy" and "puffs" Cheetos.
- News: Frito-Lay Introduces Limited Edition Retro Throwback Product Bags; Apparently Wants to Keep It a National Secret - Junk Food Betty, June 23, 2011
1995–1998[]
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Cheetos[]
1996–1998 (international)[]
1998–2001 (North America), 1998–2012 (international)[]
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In 1998, Chee-tos rebranded to Cheetos in North America. A yellow version of this logo was still used in other countries until 2012.
2001–present[]
In 2001, Cheetos unveiled a new logo in North America, and was later rolled out to other countries.
In August 2021, Indofood acquired PepsiCo's shares of Indofood Fritolay Makmur following the end of their partnership, which caused the Cheetos, Lay's and Doritos brands to cease production in Indonesia as the factory was integrated into the Chiki brand.[1] In 2025, the three brands returned to Indonesia following the opening of PepsiCo's Cikarang factory.
2010–2014 (Russia)[]
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In early 2010, this logo started to be printed on Russian packaging. It was reverted in 2014.
References[]
External links[]
| Part of Salim Group
Subsidiaries: Current brands: Agriculture products: Bogasari pasta and flours: Non-food: Genki Moko Moko Pants Former/defunct brands: Notes
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