Chee-tos

1948–1963

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Cheetos was founded in 1948 as Chee-tos.

1963–1981

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1981–1995

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In the early-90's, Chester Cheetah's image was added to the packaging.  Said version of this logo was reintroduced for a limited time in 2011 for the "crunchy" and "puffs" Cheetos.

1995–1998

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Cheetos

1998–2001 (North America), 1998–2012 (International)

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In 1998, Chee-tos changed its name into Cheetos in North America. The white version of this logo was still used until 2012 in other countries such as Indonesia.

2001–present

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In 2001, Cheetos unveiled a new logo in North America.

2010–2014 (Russia)

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In early 2010, this logo is printed on the packaging in Russia, but now this logo is quite unfinished.


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