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Chee-tos

1948–1963

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Cheetos was founded in 1948 as Chee-tos.

1963–1981

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The altered 1980s version of this logo was reintroduced for a limited time in 2011 for the "crunchy" and "puffs" cheetos.

1981-1995

Cheetos 1981 1995

In the early-90's, Chester Cheetah's image was added to the packaging.

1995-1998

Cheetos logo 41vw

Cheetos

1998–2002 (North America), 1998–2012 (Global)

Cheetos logos

In 1998, Chee-tos changed the name into Cheetos in North America. The white version of this logo was still used until 2012 in other countries such as Indonesia.

2002–present

Cheetoslogo

In 2002, Cheetos unveiled a new logo in North America.

2010–2014 (Russia)

CHEET-proto


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In early 2010, this logo is printed on the packaging in Russia, but now this logo quite unfinished.


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