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This page only shows primary logo variants.
For other related logos and images, see: /Other, /Cans, and /Olympics

Contents

Coke 1886 Coca-Cola 1900s logo Coca Cola 1890-1891 JPEG Coca-Cola Coca-Cola (Bold)
1886–1887 1887–1941 1890-1891 1891-1941 1941–present 1987–2003


1886–1887

Coke 1886

Coca-Cola was originally invented by John S. Pemberton in 1886 as a medicine, thanks to its trace amounts of cocaine (which explains the "Coca" part of the name).

1887–1941

Cocacola

In 1887, the now-familiar 'Spencerian' script was first used. In those days, the script varied depending on its application, and the word 'Trademark' also commonly appeared at the bottom of the first letter 'C'.

1890–1891

Cocacola1890

A new logo was released for Coca-Cola in 1890, which featured more swirls. The logo deemed unpopular and they quickly changed back in a year later.

1891–1941

Cocacola1891-1941

By 1891, the script began to be standardised.

1941–present

Coca-Cola

In 1941, the wordmark was edited and became more italicized. This evolved into what would become the company's longest-used design to date as well as one of the most famous logos in history.

1987–2003

Coca-Cola (Bold)

In 1987, the wordmark was modified with a bolder, slightly straightened-up version of the script. This was used until a revamp in 2003.

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