1962-1973 | 1973–1991 | 1987–1989 | 1989-1991 | 1991–1998 |
1998–2003 | 2003–2005 | 2005–2007 | 2007–present |
Coles began operation on 9 April 1914 in Smith Street, Collingwood as Coles Variety Store. Its first supermarket opened in 1960 in Balwyn North, Melbourne and traded under the Dickins name.
Coles New World
1962–1973
In 1962, its supermarkets were branded Coles New World with accompanying Space Age rocket imagery. This coincided with the opening of the first New World supermarket in Frankston, Victoria.
1973–1991
1973–1987
SVG NEEDED |
This logo would be used for both their variety stores and larger New World Supermarkets.
1987–1989
SVG NEEDED |
1989-1991
BETTER LOGO NEEDED |
Coles Supermarkets
1991–1998
SVG NEEDED |
In April 1991, Coles New World was rebanded Coles Supermarkets. The red and orange orb remained as a reminder of their "New World" days.
Coles
1998–2003
SVG NEEDED |
In 1998, Coles Supermarkets rebranded again to Coles.
2003–2005
SVG NEEDED |
2005–2007
SVG NEEDED |
In 2005, Coles dropped the red and orange orb from their logo, although store signs would continue to use the orb up until the early 2010s.
2007–present
Coles Supermarkets Online | Financial Services Liquor Other Former Defunct Notes |