This page only shows primary logo variants. For other related logos and images, see:
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1897–1906[]
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SVG NEEDED |
1906–1934[]
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SVG NEEDED |
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1934–1953[]
1953–1961[]
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SVG NEEDED |
1954–1963 (some countries)[]
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SVG NEEDED |
1956–1961 (Canada)[]
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BETTER LOGO NEEDED |
1961–1962[]
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BETTER LOGO NEEDED |
1962–1981[]
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SVG NEEDED |
1970–1976 (Europe & Australia)[]
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SVG NEEDED |
1976–1982 (Australia)[]
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SVG NEEDED |
1981–1984[]
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SVG NEEDED |
1984-2016[]
1984–1999[]
1999–2004[]
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SVG NEEDED |
2004–2009[]
2009–2016[]
The logo was changed slightly in 2009, most notably in the "g", "a", and "t".
2016–2018[]
2018–present[]
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| Current brands: Ajax | Axion | Colgate (Co. by Colgate | Slim Soft) | Cuddly | DanKlorix | Darlie (50%)1 | Elmex | EltaMD Skin Care | Fabuloso | Filorga | Fleecy | Fluffy | Hello Products | Hill's | Irish Spring | Meridol | Murphy Oil Soap | Palmolive (Men | Personal Hygiene | Dishwashing) | PCA Skin | Pinho Sol | Protex | Sanex | Softlan | Softsoap | Sorriso | Soupline | Speed Stick (Lady Speed Stick | Teen Spirit) | Sta-Soft | Suavitel | Tom's of Maine | Tahiti Former/defunct brands: Notes:  |