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Launched on 31 July 2015, Colors Infinity is Viacom18’s second English entertainment channel, after Comedy Central (India); it airs TV series and reality shows. They compete with Star World, Zee Café and Disney International HD, as well as the erstwhile AXN until its shutdown in June 2020.


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Colors Infinity has used the Metropolis font in on-screen typography since its launch.

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Colors Infinity updated its logo on 28 July 2018, before its third anniversary on 31 July, to include the new logo used by the parent Colors channel since April 2016.

Later, on 8 October, it introduced a new graphics package featuring pink-purple squares, as well as a new slogan (So much. So good.), but retained the Metropolis font.

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