DR logo old DR logo 1996 DR logo 2005 DR logo box DR logo 2013
1964–1996 1996–2005 2005–2009 2009–2013 2013–present


DR logo old

DR got its first logo in 1964. It is credited to Connie Linck, a graphic artist at DR, who allegedly got the inspiration from types used on Latin American stamps.


DR logo 1996

When DR started its second television channel, DR2, in 1996, they took the opportunity to launch a new corporate logo.

This new corporate logo was introduced on August 30, 1996.


DR logo 2005

DR launched a new logo on June 1, 2005. The letters were redesigned and the red colour became more "pure". Masoud Alavi was responsible for created the new logo.



DR logo box

In 2007, DR unveiled a new corporate logo at a press conference. However, before that, this logo was first appeared in the new logos of DR's radio channels in December 2006. Then, after a few years, DR has announced that it is going to launch a new corporate logo from September 1, 2009.

The new corporate logo occured officially on September 1, 2009 to use an alternate version of the 2005 logo, were the wordmark was turned white and put in a black 3 by 10 rectangle. This versions was first incorporated into the logos of DR's radio channels in December 2006 and then later to DR's television channels in September 2009.


DR logo 2013

In 2013, the font was changed and the serifs were removed. The logo was created by the internal DR Design department, in partnership with Kontrapunkt. All the channel logos were streamlined as well.

The new logo was launched on February 1, 2013.