Logopedia
Logopedia
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1956–1960 1960–1972 1973–1977 1977–1978 1978–1980 1980–1984
1956–1960 1960–1972 1973–1977 1977–1978 1978–1980 1980–1984
1984–1986 1986–1987 1987–1989 1989–1994 1994–1996 1996–1998
1984–1986 1986–1987 1987–1989 1989–1994 1994–1996 1996–1998
1998–2000 2000–2004 2004–2005 2005–2007 2007–2008 2008–October 2009
1998–2000 2000–2004 2004–2005 2005–2007 2007–2008 2008–October 2009
October–November 2009 November 2009–May 2013 May–July 2013 July 2013–2014 2014–2018 2018–2020
October–November 2009 November 2009–May 2013 May–July 2013 July 2013–2014 2014–2018 2018–2020

DZYL-FM[]

1956–1960[]

Dzyl
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DWRR was launched in 1956 as DZYL-FM.

DZYK-FM[]

1960–1972[]

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In 1960, DZYL-FM was changed to DZYK-FM.

DWWK-FM[]

1973–1977[]

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In 1972, when Ferdinand Marcos declared martial law and all ABS-CBN stations, including two TV channels and 6 AM radio stations in Manila, were shut down under strict censorship. The FM station was taken over by Banahaw Broadcasting Corporation in 1973 and the station's callsign was changed to DWWK-FM.

1977–1978[]

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1978–1980[]

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1980–1984[]

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DWOK-FM[]

OK 101 BBC Radio 101.9 FM[]

1984–1986[]

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In 1984, the call sign and format was changed to DWOK-FM, the first "AM-formatted" FM station, featuring news, public service programs, and music from the yesteryears.

DWKO[]

Knock Out Radio 101.9[]

1986–1987[]

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During the 1986 People Power Revolution, Banahaw Broadcasting Corporation was dissolved, and in July, after the fall of the Marcos regime, and the newly formed Presidential Commission on Good Governance returned the previously station together with DWWW (630 kHz) to ABS-CBN (and alongside with Intercontinental Broadcasting Corporation's DWAN). DWOK-FM changed its callsign to DWKO and resumed broadcasting on a test basis on July 16, and until it's ended on February 28, 1987, a span of almost five months, one of the station's shortest-lived iterations.

DZOO[]

Zoo 101.9 / 101.9 Zoo FM[]

1987–1989[]

ZOO FM 1019
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The following day in March 1, 1987, the station was reformatted as Zoo FM 101.9 (DZOO-FM; read as "D-Z-double O-FM"), with a diamond logo and a slightly uptrend pop sound.

At midnight on the night of July 15, 1989, the station signed off with "Farewell" by Raymond Lauchengco.

DWRR-FM[]

101.9 Radio Romance[]

1989–1994[]

MOREnt1989
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Designer:  Unknown
Typography:  Benguiat ("RR")
Launched:  1989

On July 16, 1989, the station was again reformatted to what became known as 101.9 Radio Romance (RR), or DWRR-FM, playing all easy-listening love songs except for a Sunday OPM program.

1994–1996[]

RR LOGO
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Designer:  Unknown
Typography:  Custom
Times New Roman ("101.9 FM")
Book Antiqua ("Radio Romance")
Launched:  1994

Radio Romance (RR) signed off for the last time in September 1996.

WRR 101.9 All the Hits, All the Time![]

1996–1998[]

Wrr 101.9 1996 01
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On September 1996, DWRR relaunched itself as a mainstream pop music station branded WRR 101.9.

WRR 101.9 For Life![]

1998–2005[]

1998–2000[]
WRR 101.9 LOGO 1998
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Designer:  Unknown
Typography:  Custom ("WRR")
Helvetica Heavy ("101.9")
Launched:  1998

On November 2, 1998, it adopted the tagline For Life! (derived from a co-owned station in Cebu), which emphasized that the DJs entertain the listeners' normal lives.

2000–2004[]
WRR 101.9 LOGO 2000
2004–2005[]
WRR101.9-LOGO-2004
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Alam Mo Na 'Yan! 101.9 For Life![]

2005–2007[]

WRR-101.9-LOGO-2005
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In July 2005, the WRR brand was dropped from the name and the station adopted the slogan Alam Mo Na 'Yan! ("You Already Know It!" in English).

2007–2008[]

DWRR-101.9-LOGO-2007
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Bespren! 101.9 For Life![]

2008–October 2009[]

Bestfren-101.9-For-Life-Logo-2008-DWRR-FM
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In November 2008, the slogan was changed again to Bespren! (pronounced as "Bestfriend").

ABS-CBN 101.9 FM (first era)[]

October–November 2009[]

ABS-CBN-101.9FM-LOGO-2009
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The station had its last broadcast under the 101.9 For Life! brand on September 19, 2009, and underwent a transition period playing automated music in preparation for a relaunch of DWRR-FM's new branding on October 1, 2009. However, due to the effects of Typhoon Ondoy (Ketsana) in Manila, the rebrand was postponed for a month, while the station temporarily went under the name ABS-CBN 101.9 FM or simply 101.9. The DJs resumed live spiels at the top of the hour, but did not mention any brand or slogan.

Tambayan 101.9[]

November 2009–May 2013[]

Dwrr tambayan 1019 fm
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On November 4, 2009, there was an audiovisual presentation about the history of DWRR. Afterwards, the station was relaunched as Tambayan 101.9 ("Hangout" in English) starting with the theme song and live debut at a venue in Makati.

ABS-CBN 101.9 FM (second era)[]

May–July 2013[]

ABS-CBN 101.9 FM LOGO 2013
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In mid-May 2013, the brand was dropped, and was reverted back again to simply 101.9 for another transition period signifying another rebrand.

MOR 101.9 My Only Radio For Life![]

July 2013–2018[]

July 2013–2014[]
MOR-101.9-FOR-LIFE-MANILA-MAY-GRAND-LAUNCH-SA-LUNES.jpg
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On July 8, 2013, 101.9 FM rebranded as MOR 101.9 My Only Radio For Life!.

2014–2018[]
Mor
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The logo is still the same, but with a few changes. The ABS-CBN logo on the letter O on MOR is now replaced by the normal letter O (resembling a vinyl record or a recorder button), and "An ABS-CBN Station" byline (with ABS-CBN in its 2014 text) is now placed below the logo.

2018–2020[]

37644865 1865980840112332 7954059070304944128 n
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Designer:  Unknown
Typography:  Custom
Launched:  2018

A new logo was released in 2018, removing the "For Life!" slogan, and was refreshed from the past MOR 101.9 logos from 2013 to 2017. The headphones on the letter O on MOR are now facing to the left side as well.

On May 5, 2020, the station signed off together with sister stations ABS-CBN, S+A, and DZMM due to cease and desist order of the National Telecommunications Commission ordering the network to suspend operations after its legislative franchise expired. DJ Jhai Ho was the last DJ to go onboard, with his valedictory message, with an underscore of Yeng Constantino's "Salamat" ("Thank you" in English) as the last song to be broadcast by the station; after that, the MOR Philippines station ID was played for the last time before signing off. On July 15, 2020, ABS-CBN announced the painful pronouncement to its employees that the company will go into retrenchment on August 31, laying-off much of its employees after its new franchise was denied by the House of the Representatives. The following day in an episode of Failon Ngayon sa TeleRadyo, DJ Chacha, anchor of Dear MOR and formerly Heartbeats confirmed that the radio station along with other regional MOR stations will fold on the said retrenchment date.


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