Das Erste, meaning The First, is the flagship channel of German public-broadcasting consortium ARD, and the oldest TV channel in Germany.
Fernsehsender Paul Nipkow[]
1934–1944[]
NWD Fernsehrundfunk[]
1950[]
NWDR Fernsehen[]
1950–1954[]
Deutsches Fernsehen[]
1954–1965[]
1965–1970[]
1970–1984[]
Designer:
Unknown
Typography:
Neue Haas Grotesk Bold
Launched:
Unknown
Erstes Deutsches Fernsehen[]
1984–1997[]
Designer:
Hans BacherOn-air graphics: Cranston/Csuri Productions
Typography:
Futura
Launched:
Unknown
On October 1, 1984, ARD introduced a new logo accompanied by the first CGI ident broadcast on German television. The logo, the storyboards for the ident and the new intros part of the rebrand were made by Hans Bacher.
Das Erste[]
1997–2003[]
Designer:
Unknown
Typography:
The Sans Bold
Launched:
Unknown
2003–2015[]
Designer:
Unknown
Typography:
The Serif SemiBold
Launched:
Unknown
2015–present[]
Designer:
Unknown
Typography:
The Sans Bold
Launched:
February 28, 2015
Originally only used on the channel's Facebook page, this logo was launched on air in February 2015.