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− | == |
+ | ==1982–1987== |
[[File:Diet_Coke_1982_logo.jpg|250px|center]] |
[[File:Diet_Coke_1982_logo.jpg|250px|center]] |
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<gallery position="center" columns="1"> |
<gallery position="center" columns="1"> |
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− | Diet coca cola.png|Version of Diet Coke logo as Diet Coca Cola |
+ | Diet coca cola.png|Version of Diet Coke logo as Diet Coca Cola |
</gallery> |
</gallery> |
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− | == |
+ | ==1987–1994== |
[[File:Diet-coke-1.svg|center|250px]] |
[[File:Diet-coke-1.svg|center|250px]] |
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[[File:Diet_Coke_90s.svg|center|250px]] |
[[File:Diet_Coke_90s.svg|center|250px]] |
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− | == |
+ | ==1997–2003== |
[[File:Diet_Coke_1997.svg|center|250px]] |
[[File:Diet_Coke_1997.svg|center|250px]] |
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+ | [[File:Diet_Coke_logo_1997.svg|center|250px]] |
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− | ==2003–2015 (UK)== |
+ | ==2003–2007 (International), 2003–2011 (Asia), 2003–2015 (UK)== |
[[File:Diet_Coke_UK.png|center|250px]] |
[[File:Diet_Coke_UK.png|center|250px]] |
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+ | [[File:Diet_Coke_logo_2003.svg|center|250px]] |
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==2003–2007 (USA)== |
==2003–2007 (USA)== |
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[[File:Diet Coke.svg|center|250px]] |
[[File:Diet Coke.svg|center|250px]] |
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+ | [[File:Diet Coke 2003.svg|center|250px]] |
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==2007–2018 (USA), 2007–present (International), 2011–present (Asia)== |
==2007–2018 (USA), 2007–present (International), 2011–present (Asia)== |
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==2015–present (UK)== |
==2015–present (UK)== |
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[[File:Diet Coke 2015.png|center|300px]] |
[[File:Diet Coke 2015.png|center|300px]] |
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− | + | The new branding was introduced in 2015, under the "one brand" strategy. This logo looks much like the 1990's logo.[http://www.coca-cola.co.uk/about-us/coca-cola-one-brand-marketing-strategy.html [1] |
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− | == |
+ | ==2017-present (Australia)== |
− | [[File:Diet |
+ | [[File:Coca-Cola Diet AU.jpg|center|275px]] |
+ | The new branding was introduced in 2016 in Australia only, under the “one brand” strategy. [https://www.coca-colajourney.com.au/stories/global-vp-of-design-james-sommerville-launches-one-brand-strateg] |
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+ | ==2018–present (USA)== |
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+ | [[File:Diet Coke 2018.svg|center|250px]] |
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On January 10, 2018, Diet Coke introduced a complete overhaul of their brand packaging, with the inclusion of four new flavors for the U.S. and Canadian markets. |
On January 10, 2018, Diet Coke introduced a complete overhaul of their brand packaging, with the inclusion of four new flavors for the U.S. and Canadian markets. |
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− | The new branding also included a slightly modified version of the previous logo. Some noticeable changes include the "Diet" script being much smaller, "Diet" and "Coke" using a singular color instead of two tones, the "k" and "e" in "Coke" no longer connecting, and serifs removed from the "k". |
+ | The new branding also included a slightly modified version of the previous logo. Some noticeable changes include the "Diet" script being much smaller, "Diet" and "Coke" using a singular color instead of two tones, the "k" and "e" in "Coke" no longer connecting, and serifs removed from the "k". The final product looks similar to the 1994 logo. |
<gallery position="center" columns="1"> |
<gallery position="center" columns="1"> |
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+ | Diet_Coke_2018_Freestyle_Bubble.svg|Freestyle Bubble |
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− | Diet-Coke-Parent.png|Coca-Cola Freestyle selection bubble (2018-) |
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</gallery> |
</gallery> |
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Revision as of 22:56, 6 August 2019
1982–1987
BETTER LOGO NEEDED |
1987–1994
1994–1997
1997–2003
2003–2007 (International), 2003–2011 (Asia), 2003–2015 (UK)
2003–2007 (USA)
2007–2018 (USA), 2007–present (International), 2011–present (Asia)
2015–present (UK)
The new branding was introduced in 2015, under the "one brand" strategy. This logo looks much like the 1990's logo.[1
2017-present (Australia)
The new branding was introduced in 2016 in Australia only, under the “one brand” strategy. [1]
2018–present (USA)
On January 10, 2018, Diet Coke introduced a complete overhaul of their brand packaging, with the inclusion of four new flavors for the U.S. and Canadian markets.
The new branding also included a slightly modified version of the previous logo. Some noticeable changes include the "Diet" script being much smaller, "Diet" and "Coke" using a singular color instead of two tones, the "k" and "e" in "Coke" no longer connecting, and serifs removed from the "k". The final product looks similar to the 1994 logo.