DirecTV was originally founded in 1985 as Hughes Electronics.
In 1990, Hughes Electronics was renamed as DirecTV. This would be the only DirecTV logo not to use the 1993 "D" design until 2015.
In 1993, DirecTV introduced its now-iconic "D" logo for the first time. This design would continue to be used in several modified forms until 2015. It was used at the company's headquarters in El Segundo, California until July 2013.
In 2004, the edges of the "D" symbol became rounded, and both sides of it were colored different shades of blue; the wordmark's font was also changed.
In 2008, the logo was given a three-dimensional effect.
In 2011, the logo adopted a more three-dimensional look, and the wordmark's typeface was changed again to be less spaced out. Also, the width of the inside of the "D" symbol was reduced.
After AT&T completed its acquisition of DirecTV in 2015, the "D" symbol was removed, leaving only the wordmark from the previous logo.
On December 3, 2015, the logo was updated by placing the newly-updated and inverted AT&T globe next to the DirecTV wordmark, this time in black. The logo officially debuted on January 1, 2016, only a few months after AT&T originally purchased DirecTV.
| Part of AT&T
1Owns 40% with 60% being owned by the Seattle Mariners.