Logopedia
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This page only shows primary logo variants.
For other related logos and images, see:

Contents

1960–1965 1965–1970 1970–1975 1975–1995 1996–2012 2012–present
1960–1965 1965–1970 1970–1975 1975–1995 1996–2012 2012–present

DomiNick's Pizza

1960–1965

DomiNick's Pizza - 1960.svg

Domino's was founded in Ypsilanti, Michigan in December of 1960 as "DomiNick's Pizza"; by James Monaghan, Tom Monaghan, and Dominick DiVarti.

Domino's Pizza

1965–1970

Domino's Pizza Logo 1965 (2).svg
Designer:  Unknown
Typography:  Microgramma Bold
Cooper Black
Launched:  Unknown

The original Domino's logo featured a semi-realistic looking red domino, and the Domino's Pizza wordmark usually being placed to either side of the domino. The dots on the domino represent the pizza chain's original three locations.

Originally, Domino's had planned to add a dot for each new restaurant opened.

1970–1975

Domino's Pizza Logo 1969 (2).svg
Designer:  Unknown
Typography:  Futura
Launched:  Unknown

Domino's introduced a more streamlined logo in 1969 accompanied with a bolder wordmark, set in Futura.

1975–1996

Domino1990.svg

In 1975, a blue vertical rectangle was added next to the domino, and the wordmark was moved into the rectangle and flipped to the side.

1996–2012

Dominos pizza logo.svg

In 1996, the logo was altered to look like a diamond. The red domino became a bit darker, and the Domino's Pizza text was altered again, this time using title case instead of all-caps. This logo still appears in other countries and on some store signs in America, but television ads as well as many restaurants have started using the new logo.

Domino's

2012–present

Domino's.svg
Designer:  JKR
Typography:  Unknown
Launched:  August 14, 2012

On August 14, 2012, Domino's unveiled a new logo and dropped "Pizza" from their name since they stated they're more than pizza (however, the word "Pizza" remains used internationally with the new logo). In addition, the rectangle with the two dots was changed to the same color as the rectangle with the text from the 1975 and 1996 logos. The logo looks similar to the 1969 logo.

This logo was first advertised on October 1, 2012.

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