118,994 Pages

Contents

1964–1968 1968–1973 1973–1979, 2017–present (Doritos Throwback) 1979–1985 1985–1994 1994–1999
1964–1968 1968–1973 1973–1979, 2017–present (Doritos Throwback) 1979–1985 1985–1994 1994–1999
1999–2000 2000–2006 (international), 2000-2004 (North America) 2004–2013 (North America) 2006–2013 (international) 2013–present 2019 (North America)
1999–2000 2000–2006 (international), 2000-2004 (North America) 2004–2013 (North America) 2006–2013 (international) 2013–present 2019 (North America)

1964–1973

1964–1968

Doritos logo 1970s.svg

1968–1973

Doritos-1968.svg

Similar to the 1964 logo, except the colors of the rectangles are reversed.

1973–1994, 2017-present (Doritos Throwback)

1973–1979, 2017–present (Doritos Throwback)

Doritostacos.png
Logopedia InfoWhite.svg SVG NEEDED

This logo was reintroduced in 2017 for its taco flavor and Doritos Throwback.

1979–1985

Doritos-1984.png
Logopedia InfoWhite.svg SVG NEEDED

1985–1994

Doritos logo 1993.png
Logopedia InfoWhite.svg SVG NEEDED

1994–1999

Doritos 1994.svg

1999–2000

Doritos 1999.svg

2000–2006 (international), 2000-2005 (North America)

Doritos 2001.svg

2004-2013 (North America)

Doritos 2005.svg

On November 5, 2004, the Doritos logo changed in North America. This logo did not appear in retail stores until December 2005. This logo is still used on many Doritos delivery trucks.

2006–2013 (international) 2007-2017 (Japan)

Doritos 2007.svg

2013–present

Doritos Logo '13.svg

In February 2013, the Doritos logo changed once again.

2019 (North America)

LogoGoesHere 2019.png

In a campaign to draw in younger customers, Doritos' social media accounts and advertising swore off mentioning the name or showing the logo. It was replaced with the title "Logo Goes Here" and a logo which only uses a red triangle similar to the Doritos holding shape and the tagline "Another Level". A new commercial debuted on August 26th during the 2019 MTV Video Music Awards.


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