Doritos | Logopedia | Fandom

Advertisement



1964–1968	1968–1973	1973–1984, 2010–present (Doritos Throwback)	1984–1991	1991–1994	1994–1999


1999–2000	2000–2005 (North America), 2000–2006 (international)	2005–2013 (North America)	2006–2013 (international), 2007–2017 (Japan)	2013–present (international), 2015–2021 (Indonesia), 2017–present (Japan)	2019 (North America)

1964–1973[]

1964–1968[]

1968–1973[]

1973–1994, 2010–present (Doritos Throwback)[]

1973–1984, 2010–present (Doritos Throwback)[]

Doritostacos

SVG NEEDED

This logo was reintroduced in 2010 for its taco flavor and Doritos Throwback. This was used for the Doritos ketchup flavor in Canada.

1984–1991[]

Doritos 1984

1991–1994[]

Doritos 1991

1994–1999[]

Doritos 1994

1999–2000[]

Doritos 1999

2000–2005 (North America), 2000–2006 (international)[]

Doritos 2001

This logo is still seen on some delivery trucks.

2004–2013 (North America)[]

Doritos 2005

Designer:

Unknown

Typography:

Unknown

Launched:

November 5, 2004 (soft-launch)
December 2005

Like the previous logo, this logo is still used on many delivery trucks.

2006–2013 (international), 2007–2017 (Japan)[]

Doritos 2007

2013–present (international), 2015–2021 (Indonesia), 2017–present (Japan)[]

Designer:

Hornall Anderson Design Works

Typography:

Custom

Launched:

February 2013

Doritos stopped being produced in Indonesia in August 2021, due to PepsiCo's shares of Indofood Fritolay Makmur being sold to Indofood, thus ending their partnership. They have been rebranded to Maxicorn.^[1]

2019 (North America)[]

LogoGoesHere 2019

SVG NEEDED

Designer:

Unknown

Typography:

Unknown

Launched:

August 26, 2019

In a campaign to draw in younger customers, Doritos' social media accounts and advertising swore off mentioning the name or showing the logo. It was replaced with a "Logo Goes Here" logo replacing the Doritos name.

References[]

↑ No Longer In Production, Lays, Doritos, and Cheetos Have New Name and Packaging (in Indonesian)

External links[]

Official website

Doritos

Maxicorn (Indonesia)

►

V • T • E

Subsidiaries

Frito-Lay, Inc. (Canada | China) | The Quaker Oats Company | Tropicana Brands Group¹ | Matutano Snack Ventures, S.A. | Empresas Polar | Sabritas, S. de R.L. de C.V. | Gamesa | Marbo Product | Pepsi-Cola Venezuela² | Pepsi-Cola Products Philippines, Inc. | Postobón S.A. | Sabra Dipping Company³ | Star Foods | Pepsi Lipton⁵ | PepsiCo Canada | PepsiCo Snacks | Evercrisp | Elma Chips | Tesalia-CBC

Current beverage brands
Pepsi variants: Pepsi (Lime) | Pepsi Light (Lemon) | Pepsi Max (Cherry) | Pepsi Twist Lemon (Black) | Pepsi Zero Sugar | Diet Pepsi (Lime | Wild Cherry) | Pepsi-Cola Made with Real Sugar | Caffeine Free Pepsi (Diet)
Limited edition/discontinued: Crystal | AM | Diet AM | Azuki | Baobab | Berry | Blue | Blue Hawaii | Boom | Cafe | Cappuccino | Caribbean Gold | Carnival | Cherry Vanilla | Cool | Fire | Freeze | Fresh | Ginga | Ginger | Green | Gold | Holiday Spice | Ice | Ice Cream | Ice Cucumber | Kick | Kona | Max Twist | Mojito | Mont Blanc | Natural | Next | One | Perfect | Pineapple | Raging Razzberry | Raw | Red | Retro | Samba | Shiso | Burst | Strong Shot | Summer Chill | Summer Mix | Tropical Chill | True | Vanilla | White | X | Jazz

Other beverages: Mirinda | Mountain Dew (Real Sugar | Diet | Zero Sugar) | Propel Water | Mug Root Beer | Sobe | Starry | Sting Energy Drink | 7Up (international) | Dr Pepper⁴ | Crush | Aquafina | Slice (India) | Gatorade | Lipton⁵ (Ice Tea | Brisk) | Caleb's Kola | Pure Leaf⁵ | Sodastream | Sabores Golden | Rockstar Energy Drink | Prigat

Tropicana Brands Group¹: Copella | Dole⁶ | KeVita | IZZE | Naked Juice | Tropicana

Current food brands
3D's | Alvalle | Bare | Bénénuts | Bluebird | Cap'n Crunch | Cheese Tris | Cheetos (China) | Chester's Popcorn | Chester's Puffcorn | Chipsy | Clipsy | Cracker Jack | Cracker Jill | Doritos (UK & Ireland) | Duyvis | Fritos | Funyuns | Gamesa | Grandma's | Gud | Imag!ne | Kurkure | Lay's (Arabia | China | Japan | Taiwan | Thailand | Chile) | Life | Maker | Margarita | Mariyka | Matador | Matutano | Maui Style | Miss Vickie's | Munchies | Munchos | NatuChips | Near East | Nobby's Nuts | Nut Harvest | Off The Eaten Path | Oven Baked (Oven Baked Tostitos) | Pardon | Pearl Milling Company | Pipers Crisps | Quaker | Red Rock Deli | Rold Gold | Roni (Rice-A-Roni | Pasta Roni) | Ruffles | Sabra | Sabritas | Sabritones | Sakata | Santitas | Simba Chips | Simply | Smartfood | Smith's Chips | Snack a Jacks | Sonrics | Star (Poland | Romania, Bulgaria and Moldova) | Sunbites | Sunchips | Stacy's (Pita Chips) | Toddy | Tostitos | Twisties | Uncle Chipps | Walkers (Walkers' brands)

Former/defunct
Yum! Brands (KFC | Pizza Hut | Taco Bell) | BN | Pepsi-Cola Indobeverages⁷ | Hot 'n Now | North American Van Lines | Wilson Sporting Goods | Chevy's | East Side Mario's | D'Angelo Sandwich Shops | California Pizza Kitchen | Aliva (India) | Aspen | Sierra Mist | Stolichnaya (Licensed) | Slice (United States) | Indofood Fritolay Makmur⁷ (Chiki | Chitato | Jet-Z⁷ | Qtela) | Teem | Coqueiro | Mabel | Star Chips | Aquafina FlavorSplash

Notes
¹Joint venture with PAI Partners (61%).
²Joint venture with Empresas Polar.
³Joint venture with Strauss Group.
⁴Canada and Oceania only.
⁵Joint venture with Unilever.
⁶Juices only, used under licence.
⁷Former joint venture with Indofood.

V • T • E

Part of Salim Group

Subsidiaries:
Current: Indofood CBP | Indofood Nutrition | Indolakto | IndoAgri (Salim Ivomas Pratama | PP London Sumatra) | Indofood Fortuna Makmur | Indomarco Adi Prima | Bogasari Flour Mills | Arla Indofood² | Popolamama
Former: Indofood Asahi³ | Nestlé Indofood Citarasa Indonesia⁴ | Pepsi-Cola Indobeverages | Gizindo Primanusantara | Indofood Biskuit | Indosegar | Sanmaru Food Manufacturing

Current brands:
Consumer food and beverages brands:
3 Ayam | Buburia | Cafèla | Cap Enaak | Chiki | Chitato (Lite) | Club | Fruitamin (Cocobit) | GoVit | GoWell | Ichi Ocha | Indofood (Racik) | Indofood Freiss | Indofood Ice Cream (Kul-Kul | Espessia | Choc Rocks | TamTam | MaxSwich) | Indomie | Indomilk | Intermi | Jet-Z | Maxicorn | Milkuat | Orchid Butter | Piring Lombok | Pop Mie | Promina | Puregrow Organic² | Qtela | Sakura | Sarimi | SUN | Supermi | Tiga Sapi

Agriculture products:
Bimoli | Palmia | IndoSugar | Teh Kahuripan | Amanda | Happy Salad Oil

Bogasari pasta and flours:
La Fonte | Segitiga Biru | Cakra Kembar | Kunci Biru | Lencana Merah | Taj Mahal

Non-food: Moko Moko Pants

Former/defunct brands:
Cheetos¹ | Doritos¹ | Lay's¹ | Pepsi¹ | Mirinda¹ | 7Up¹ | Anak Mas | Provita | Anget Jae | Bim-Bim | Nice Yogurt | Maggi | Keebler | JuzAFI | Tropicana Twister | Revive | Canasta | Dueto | Inti Gandum | Trenz | Wonderland | TeKita | Krip-Krip | Chésa | Pop Bihun

¹ Under license from/joint venture with PepsiCo, now integrated into Indofood.
² Joint venture with Arla.
³ Joint venture with Asahi, now absorbed into Indofood.
⁴ Joint venture with Nestlé.

Advertisement

Fan Feed

More Logopedia