1964–1973
An SVG version of this logo is recommended but not required.
You can help Logopedia by uploading it here.
1973–1979, 2017–present (Doritos Throwback)
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An SVG version of this logo is recommended but not required.
You can help Logopedia by uploading it here.
This logo was reintroduced in 2017 for its taco flavor and Doritos Throwback.
1979–1985
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An SVG version of this logo is recommended but not required.
You can help Logopedia by uploading it here.
1985–1994
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An SVG version of this logo is recommended but not required.
You can help Logopedia by uploading it here.
1994–1999
1999–2001
2000–2006
2005–2013 (North America)
This logo is still used on many Doritos delivery trucks.
2007–2013 (International), 2007–2017 (Japan)
It was still used in Japan until February 6, 2017.
2013–present, 2017–present (Japan)
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An SVG version of this logo is recommended but not required.
You can help Logopedia by uploading it here.
2019 (North America)
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An SVG version of this logo is recommended but not required.
You can help Logopedia by uploading it here.
In a campaign to draw in younger customers, Doritos' social media accounts and advertising swore off mentioning the name or showing the logo. It was replaced with the title "Logo Goes Here" and a logo which only uses a red triangle similar to the Doritos holding shape and the tagline "Another Level". A new commercial debuted on the 26th August during the 2019 MTV Video Music Awards.
Doritos Anti-ad (2019)
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