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1999–2007 2007–2014 2014–2017 2017–2021 2021 2021–present
1999–2007 2007–2014 2014–2017 2017–2021 2021 2021–present

About.com[]

1999–2007[]

About logo400w
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2007–2014[]

About.com logo
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2014–2017[]

About com
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Dotdash[]

2017–2021[]

Dotdash (2017)

On May 2, 2017, about.com was replaced by a new umbrella brand called Dotdash (stylized as .dash). The reason for the change in direction was that about.com was losing brand relevance, due to the prevalence of search engines such as Google. IAC CEO Joey Levin said, "Who thinks of About.com? Nobody. We were not growing. In fact, we were kind of shrinking. We had great content, but we were doing the wrong thing."

The name and logo itself both pay homage to the original site; the name Dotdash is secretly morse code spelling the letter "A" (standing for about.com), and the red dot in the new logo references the red ball used in about.com's three logo designs.

2021[]

Dotdash (2021)

Dotdash Meredith[]

2021–present[]

Dotdash Meredith

On December 1, 2021, Dotdash acquired non-broadcasting assets of Meredith Corporation to form Dotdash Meredith.

Meredith Corporation
Dotdash Meredith
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