Dove 1955


Dove logo 1969

In 1969, the bird design was changed and the wordmark was changed. The bird and the wordmark would become a design used for over 4 decades


Dove (2004)

In 2004, the bird was moved to the bottom and the wordmark was moved up to the top. The wordmark was also tweaked and the bird's eye has been removed.

In 2011, This was used as a flat version.



In 2012, Dove changed their logo by making the bird more yellowish gold and with a slightly modified version of the wordmark. It resembles the 2011 logo but with the tweaked wordmark and new color.

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