“EA Sports: It’s in the game!”
—Andrew Anthony, journalist, voice of the EA Sports logo
EA Sports is a division of Electronic Arts that develops and publishes sports video games. Formerly a marketing gimmick of Electronic Arts, in which they tried to imitate real-life sports networks by calling themselves the "EA Sports Network" (EASN), it soon grew up to become a sub-label on its own.
Electronic Arts Sports Network
In 2000, the logo was modified to match the current EA logo.
| Part of Electronic Arts