ET Now Swadesh is a Hindi business news channel in India, owned by The Times Group and named after its English business news channel ET Now (which in turn is named after The Economic Times). It was launched on 4 October 2021, two months after Times Now Navbharat HD. Its competitors are CNBC Awaaz and Zee Business.


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Logo with the slogan, Badho Desh Ke Saath. Similar to the slogan of ET Now, Rise With India.