1999–2015[]
2015-2017[]
Logo with new, revised font. Fruit basket logo slightly edited for more transparency. This logo is still seen at some locations across the US.
2017–2019[]
The "arrangements" tagline dropped as part of 2017 brand revision.
2019–present[]
Fruit basket logo placed at an angle, and into a red circle with a red ring around it. Typeface has been slightly changed.
2021-present[]
This logo was introduced as part of the "Be Sweet Today" campaign. It is mostly used for advertising and in store merchandising use only.