Not to be confused with KRCA .
This page only shows primary logo variants.
For other related logos and images, see:
1955–1965 [ ]
KCRA-TV originally signed on the air on September 3, 1955, as a primary NBC affiliate licensed to the city of Sacramento on VHF channel 3 and was owned-and-operated by the Central Valley Broadcasting Company, which later evolved into Kelly Broadcasting.
1965–1975 [ ]
1975–1988 [ ]
Designer:
Kelly Broadcasting
Typography:
Clarendon ("3" portion) Microgramma Bold (text)
Station ID from 1975-1981
KCRA-TV's Channel 3 ID From 1981-1988
"Where the news comes first" promo (1986)
The Clarendon-typeface "3" gained a green TV tube shape box.
1988–present [ ]
1988–2000 [ ]
Designer:
Kelly Broadcasting
Typography:
Microgramma ("3" portion) Univers Condensed Bold (wordmark & graphics), ITC Lubalin Graph (graphics)
A modernized version of the 1975 logo. Hearst-Argyle Television purchased KCRA-TV in January 1999 as part of Kelly Broadcasting's dissolution and exit from the television business.
2000–present [ ]
2000–2017 [ ]
Designer:
LoConte-Goldman DesignTAG
Typography:
Bank Gothic Microgramma
The TV tube shape became all-green, and the "3" was now rendered in white.
Alternate logo with NBC peacock, symbols only (2000–2005)
Alternate logo with NBC peacock (2005–2017)
Monochrome version with peacock
Monochrome stacked version
Monochrome stacked peacock version
Monochrome stacked Olympics logo
Station ID from news open (2000–2005)
2017–present [ ]
Designer:
National Boston HTV Design
Typography:
Effra (modified) Microgramma
The callsign font was later changed to a heavily modified version of Effra, first used in Hearst's standardized "Diagrid" graphics package and also used by NBC News for its graphics package.
Olympics logo (
2018 –present)
On-screen bug, displayed during syndicated programming
External links [ ]
Owned Television Stations :
KNBC (Los Angeles, CA) | KNSD (San Diego, CA) | KNTV (San Jose–San Francisco–Oakland, CA) | KXAS (Dallas–Fort Worth, TX) | WBTS (Boston, MA) | WCAU (Philadelphia, PA) | WMAQ (Chicago, IL) | WNBC (New York City, NY) | WRC-TV (Washington, D.C.) | WTVJ (Miami–Ft. Lauderdale, FL) | WVIT (New Britain-Hartford-New Haven, CT) | WKAQ-DT3 (San Juan, PR)
Affiliates
WVTM | WRGX / WTVY-DT4 | WAFF | WPMI | WSFA | KTUU | KTVF | KATH / KSCT | KPNX / KNAZ | KVOA | KYMA | KTVE | KNWA / KFTA-DT2 | KAIT-DT2 | KARK | KGET | KNVN | KIEM | KSEE | KMIR | KCRA | KSBW | KSBY | KUSA | KKCO | KOAA | WRDE / WBOC-LD3 / WSJZ-LD4 | WESH | WBBH | WNBW | WTLV | WJHG | WTWC | WFLA | WPTV | WALB | WXIA | WAGT | WLTZ | WMGT | WSAV | KHNL / KHBC / KOGG | KTVB / KTFT | KPVI | WAND | WEEK | WGEM | WREX | WFIE | WPTA-DT2 | WTHR | WPBI-LD2 | WNDU | WTWO | KWQC | WHO | KYOU-DT2 | KTIV | KWWL | KSNT | KSNW / KSNG / KSNC / KSNL / KSNK | WNKY | WLEX | WAVE | WPSD | KALB | WVLA | KPLC | KLAF / KADN-DT2 | WDSU | WWPI | WCSH | WLBZ | WBAL | WWLP / WFXQ | WDIV | WOOD | WLUC | WILX | WEYI | WPBN / WTOM | KARE | KTTC | KMNF | WNBD | WXXV-DT2 | WLBT | WDAM | WGBC-DT2 | WTVA | KOMU | KSNF | KSHB | KNPG | KSDK | KYTV | KULR / KYUS | KXGN-DT2 | KTVH / KTGF | KECI / KCFW / KTVM | KNOP | WOWT | KNEP | KSNB | KSNV | KRNV | KOB / KOBR / KOBF | WNYT | WBGH-CD / WIVT-DT2 | WGRZ | WETM | WPTZ | WHEC | WSTM | WKTV | WVNC | WCNC | WRAL | WITN | WECT | WXII | KVLY | KFYR / KQCD / KMOT / KUMV | WLWT | WKYC | WCMH | WDTN | WLIO | WTOV | WNWO | WFMJ | WHIZ | KTEN | KFOR | KJRH | KTVZ | KMTR / KMCB / KTCW | KOTI / KOBI | KGW | WICU | WJAC | WGAL | WPXI | WBRE | WJAR | WCBD | WIS | WYFF | WMBF | KNBN | KDLT / KDLV | WRCB | WNBJ | WBIR | WMC | WSMV | KRBC | KAMR | KXAN | KBMT-DT2 | KVEO | KRIS | KTSM | KPRC | KETK | KGNS | KCBD | KWES | KSAN | WOAI | KCEN / KAGS | KTAL | KMOL | KFDX | KSL | WCYB | WVIR / WVIR-CD | WSVW | WAVY | WWBT | WSLS | KING | KHQ | KNDO / KNDU | WVVA | WBOY | WSAZ | WTAP | WEAU | WGBA | WMTV | WTMJ | WJFW | KBJR / KRII | KCWY / KCHY | KVZK | KUAM | WVGN | PJA
Stations are arranged alphabetically by state and territory, and based on the station's city of license or Designated Market Area.