Pepsi Max

This page only shows primary logo variants. For other related logos and images, see: Other

1993–1996	1996–1998	1998–2000, 1998–2012 (Pepsi Max Big One)	2001–2002	2002–2008	2008–2010
2010–2014	2014–2024	2023–present	2024–present	2024–present

Pepsi Max is a sugar-free, low-calorie variation of the soft-drink Pepsi. The beverage is primarily sold in Europe and Asia. A similar variant, originally with the same name but now sold under the name Pepsi Zero Sugar, is marketed in North America.

Pepsi Max

1993–1996

The swirling globe was introduced without a blue background (notice that the can is used) in this first logo.

1996–1998

Due to Pepsi receiving a new logo, all of Pepsi's four-drinks were rebranded in April 1996. The Project Blue was first used until August 28, 1998.

1998–2000, 1998–2012 (Pepsi Max Big One)

On August 28, 1998, all five of Pepsi's drink brands were rebranded. The black background was first used as a Maximum Taste over 2000.

This logo remained on The Big One coaster until it lost it's sponsorship in 2012.

2000–2002

SVG NEEDED

In honor of case PepsiCo, in 2000, Pepsi Max introduced a new stacked logo.

2002–2008

SVG NEEDED

In November 2002, all of Pepsi's five brands were rebranded.

2008–2010

When Pepsi started to rebrand, they used a different version of the logo to fit with the mood and flavor of the drink. For Pepsi Max, it has a large smile. The blue portion and text are also black.

2010–2014

The laughing globe was replaced by the regular smiling globe.

2014–2024

Due to Pepsi receiving a new logo on June 2, 2014, Pepsi Max received a new logo. This logo is slowly being phased out as of early 2024.

2024–present

Pepsi Zero Sugar

2023–present (parts of Europe)

2024–present (parts of Europe)