WISC2 (cable-only)[]
1996–1998[]
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LOGO MISSING |
In 1996, WISC-TV launched "WiSC2," a local cable channel that served as secondary outlet for WISC programming.
TVW/WISC-DT2[]
1998–2001[]
Two years after its launch, WISC-TV gained affiliation with The WB for WiSC2, which was rebranded to "TVW" (for TeleVision Wisconsin Network, named after WISC-TV's license holder, TeleVision Wisconsin Inc.); along with Toledo, Ohio affiliate WT05, it was one of the few local cable-only WB affiliates to operate prior to the September 1998 launch of The WB 100+ Station Group. (However, the superstation feed of Chicago affiliate WGN-TV [now NewsNation] also acted as a cable/satellite-only default WB affiliate for many U.S. markets from 1995 to 1999.)
WISC began transmitting TVW over-the-air on its DT2 subchannel in the fall of 2000.
2001–2002[]
In 2001, local cable provider Charter Communications relocated TVW to Channel 14, which led to an emphasis of cable channel position in TVW's branding.
2002–2006[]
In August 2002, WB14 and WHPN swapped network affiliation: WHPN joined The WB and became WBUW, while WB14 joined UPN.
2006–2009[]
When UPN amalgamated with The WB to become The CW (which affiliated with WBUW in Madison), UPN14 joined MyNetworkTV.
2009–present[]
2009–2022[]
In July 2009, WISC-TV restored TVW as the subchannel's primary branding.
2022–present[]
| Radio stations: KEZE | KHTQ | KIYX | KVNI | KXLX | KXLY | KXLY-FM | KZZU-FM | WCCY | WFER | WGLR | WGLR-FM | WHKB | WIKB-FM | WOLV | WPVL | WPVL-FM Television stations: 1Owned by SagamoreHill Broadcasting, Morgan Murphy operates these stations under a shared services agreement. 2Indicates a station built and signed on by Morgan Murphy Media (then known as the Evening Telegram Company).  |