Logopedia
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1996–2000 2000–2007 2007–2016 2016–present
1996–2000 2000–2007 2007–2016 2016–present

Worten is a Portuguese consumer electronics and entertainment company; the company has two types of stores:

  • Worten Megastore (mainly located within Continente hypermarkets and shopping centers) and
  • Worten Superstore (mainly located within Continente Modelo supermarkets and sometimes within Pingo Doce and Auchan supermarkets).

1996–2007[]

Worten old
Designer:  Unknown
Typography:  Unknown
Launched:  March 12, 1996

Worten opened its first store on March 12, 1996, next to a Modelo supermarket in Chaves, Portugal.

2000–2007[]

Worten 2000

In 2000, Worten renewed its logo with the spark oval being enlarged and the Megastore/Superstore subtitle being now only used on store facades. However, the 1996 logo was still being used up until 2007.

2007–2016[]

Worten 2007

In October 2007, Worten changed its logo again with the orange and blue colors being replaced with red and a new font, aside from the removal of the spark oval.

2016–present[]

Worten 2016

On February 4, 2016, Worten changed its logo once again to celebrate its 20th anniversary by featuring a new custom font.


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