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[[File:Foxtel 2012logo.png|centre|300px]] |
[[File:Foxtel 2012logo.png|centre|300px]] |
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On 25 May 2012, following its launch of the new box Foxtel iQ3 and the merger with [[Austar]], the searchlights were removed from the main logo and adapted into Foxtel's wider visual identity. The wordmark was also tweaked to more closely match the Fox logo. The ''O'' was widened and the ''X'' and ''T'' became a ligature at the crossbar. This logo would also be accompanied by a new slogan ''Experience Better''. |
On 25 May 2012, following its launch of the new box Foxtel iQ3 and the merger with [[Austar]], the searchlights were removed from the main logo and adapted into Foxtel's wider visual identity. The wordmark was also tweaked to more closely match the Fox logo. The ''O'' was widened and the ''X'' and ''T'' became a ligature at the crossbar. This logo would also be accompanied by a new slogan ''Experience Better''. |
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− | <gallery position="center" spacing="small" bordercolor="transparent" hideaddbutton="true" captionalign="center" widths="150"> |
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− | Foxtel 2012.svg|Black variant |
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− | Screen-Shot-2014-02-24-at-9.png|Black flared variant |
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− | foxtel-logo.png|White flared variant |
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− | foxtel-telstra2012.jpg|Foxtel from [[Telstra]] logo |
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− | </gallery> |
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==2017–present== |
==2017–present== |
Revision as of 14:46, 23 October 2019
This page only shows primary logo variants. For other related logos and images, see:
|
1995–2002 | 2002–2005 | 2005–2012 | 2012–2017 | 2017–2018 | 2018–present |
1995–2002
Foxtel started operation on 22 October 1995 through a joint venture established between News Limited (now News Corp Australia) and Telstra Corporation. The wordmark uses FF Super Grotesk Bold, in a similar vein to the Fox logo, and as an on-screen logo between 1994 and 2010.
2002–2012
2002–2005
In 2002, the logo was altered to consolidate the searchlights into a quickly identifiable icon. Foxtel launched its digital service in March 2004.
2005–2012
In September 2005, the 2002 logo turned orange, coinciding with the launch of the first Foxtel iQ box.
2012–2017
On 25 May 2012, following its launch of the new box Foxtel iQ3 and the merger with Austar, the searchlights were removed from the main logo and adapted into Foxtel's wider visual identity. The wordmark was also tweaked to more closely match the Fox logo. The O was widened and the X and T became a ligature at the crossbar. This logo would also be accompanied by a new slogan Experience Better.
2017–present
2017–2018
On 6 June 2017, Foxtel abandoned the Fox-esque branding for the first time in its 22-year history, which was part of a move to get more of Australia to engage with the service alongside a refresh of their SVOD service Foxtel Now (formerly Foxtel Play). Sydney-based MAUD is responsible for the new logo and campaign. The lettering was replaced by a lighter, sans-serif, lower-case logotype in a light red-orange hue. The new logo saw the return of a side-icon: six dots forming a pixelated f, likely referencing the spotlight motif consistent with Foxtel's former branding.
2018–present
On 14 August 2018, Foxtel removed the pixelated f from the 2017 logo on their website and on their promotional materials, leaving the wordmark. This logo saw the premiere of their new box named Foxtel iQ4, along with Australia's first terrestrial 4K TV channel Foxtel 4K with a new slogan All in One Place.
Metro Newspapers The Australian | The Daily Telegraph | Herald Sun (Sunday) | The Courier-Mail | The Sunday Mail | The Advertiser | The Mercury | NT News Community Newspapers
Sun Newspapers (NT) Regional Newspapers Magazines Broadcasting
Other assets Former Defunct |
Telstra | Belong | BigPond | Trading Post | Foxtel (35%)1
BPM | Bigpond News | Bigpond News | Bigpond Movies | Bigpond Travel T-hub | T-Box 1Joint venture with News Corp Australia. |