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1964–1970[]

Fresca - 1964

Fresca began test marketing in 1964, and was fully introduced in 1966.

1970–1975[]

Fresca - 1970

1975–1980[]

Fresca - 1975

BETTER LOGO NEEDED

1980–1986[]

Fresca - 1980

Designer:

Chajet Design Group

Typography:

Helvetica (modified)

Launched:

January 1980

1986–1988[]

Fresca - 1986

1988–1996[]

Fresca - 1988

BETTER LOGO NEEDED

1996–2005[]

Fresca - 1996

2005–2018[]

Designer:

George Katz of
Duffy&Partners

Typography:

Custom

Launched:

2005

2018–present[]

V • T • E

The Coca-Cola Company

Current beverage brands

Coca-Cola variants: Coca-Cola (Cherry | Cherry Vanilla | Clear | Coffee | Vanilla | Caffeine Free | Light Taste) | Coke (Europe | Zero | Zero Sugar) | Coca-Cola Creations (Drinks) | Coca-Cola Energy | Coca-Cola Zero Sugar (Zero Caffeine | No Sugar) | Diet Coke (Cherry | Caffeine Free) | Jack Daniel’s & Coca-Cola RTD¹
Countries: Arabia | China | Georgia | Israel | Korea | Taiwan | Thailand
Limited edition/discontinued: Blak | Black Cherry Vanilla (Diet) | Lime (Diet) | Life | New Coke/Coke II | Colorlesss | Zero Koffeinfrei | Coca-Cola Russia

Soft drinks: A&W Root Beer (Canada & Southeast Asia) | Appletiser | Barq's (Cream Soda) | Chinotto (Venezuela) | Dr Pepper (Europe & South Korea only) | Fanta (Kola Inglesa | Piña | Fernandes (Suriname) | Frutee (Barbados) | Hit (Venezuela) | ICY (Saint Lucia) | Kist (Panama) | Royal Tru (Philippines) | Tropical (Honduras)) | Fresca | Guaraná Kuat (Brazil) | Inca Kola (US only) | Lift (Manzana) | Mello Yello | Moxie | Oasis | Pibb Xtra | Sarsi (Light) (Philippines) | Schweppes² | Seagram's (Ginger Ale) | Sprite (International | North America | Europe | Lymonade | Zero Sugar) | Surge (Urge (Norway)) | Thums Up (India)

Coffee & tea: Ayataka | Costa Coffee | Dogadan | FUZE | Fuzetea (Frestea (Indonesia) | Heaven and Earth (Singapore & Malaysia)) | GEORGIA | Gold Peak Tea | Leão (Matte | Chá (Brazil)) | Peace Tea

Hydration & sports: Abbey Well | Ades (I-Lohas (Japan)) | Aha | Apollinaris | Aquarius | Bankia | BonAqua | Brisa (Colombia) | Burn | Ciel | Dasani (Drops | Sparkling) | Dorna | Eva | Glaceau (Smartwater | Vitaminwater) | Kropla | Lilia | Monster Energy | Nalu | NaturAqua | Neptunas | Olimpija | Poiana Negri | Powerade | Relentless Energy | Römerquelle | Rosa | Sveva | Topo Chico | Tum-E Yummies | Valser | Wilkins

Juices, dairy & plant-based: AdeS | AdeZ | Ambasa | Fairlife | Five Alive | Fruitopia | Honest Kids | Hubert's Lemonade | Hi-C | Innocent Drinks (90%) | Kapo | Kia-Ora | MER | Minute Maid (Cappy (Europe & Africa) | Del Valle (Latin America) | Del Valle (Chile) | Cepita del Valle (Argentina) | Frugos del Valle (Peru)) | Qoo | Rose's | Simply Beverages

Other beverages: Ameyal (Mexico) | Beat | Chinotto (Italy) | Country Club (Dominican Republic) | Frescolita (Venezuela) | Limca (India) | Quatro (Chile) | Santa Clara (Mexico) | San Luis (Perú) | Sinalco | Truvía | Verde Campo

Subsidiaries
Coca-Cola Direct | Coca-Cola Europacific Partners | Coca-Cola HBC

V • T • E

Subsidiaries:

IBP Beograd | Nigerian Bottling Company
Regional branches: Austria | Bosnia and Herzegovina | Belarus | Bulgaria | Croatia (Adria) | Cyprus | Czech Republic | Egypt | Hungary | Ireland & Northern Ireland | Italy | Kosovo | Poland & Baltics (Baltics (Estonia | Latvia | Lithuania) Poland) | Romania | Serbia and Montenegro (Montenegro | Serbia) | Slovenia | Switzerland | Ukraine Armenia Moldova (Armenia | Moldova | Ukraine)
Former: Russia

Other ventures
The Coca-Cola Foundation | World of Coca-Cola

Former/defunct
Columbia Pictures | TriStar Pictures | Colex Enterprises | Embassy Communications | Embassy Home Entertainment | Embassy Pictures | Embassy Pay Television | Merv Griffin Enterprises | Coca-Cola Telecommunications | OK Soda | Burn | Nestea | Coca-Cola Enterprises | Coca-Cola Iberian Partners | Tab | Quatro | Lilt | Sparkle (Philippines) | Pop Cola (Philippines) | Prigat | Thunder Super Soda (Philippines) | Honest Tea | Odwalla | Delaware Punch

¹ Collaboration between Brown-Forman and Coca-Cola.
² Asia and parts of Europe only.

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