Frito-Lay 1971.png

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1987–1997; 2017–present (Doritos Throwback)

Frito-Lay 1987.svg

This logo was revived in part of the Doritos Throwback bag.


Frito Lay logo.svg

Frito-Lay introduced a new corporate logo in February 1997. It was created by Landor Associates in San Francisco.[1][2]

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