1961–1979
1979-1997, 2009-Present
This logo was revived in part of the Doritos Throwback bag.
1997–present
Frito-Lay introduced a new corporate logo in February 1997. It was created by Landor Associates in San Francisco.[1][2]
This logo was revived in part of the Doritos Throwback bag.
Frito-Lay introduced a new corporate logo in February 1997. It was created by Landor Associates in San Francisco.[1][2]